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TexasTowelie

(111,827 posts)
Fri Mar 22, 2013, 03:45 PM Mar 2013

Scooter Store tracked, tagged doctors

The Scooter Store used a coding system to tag doctors across the country for their willingness or reluctance to prescribe patients power wheelchairs, according to two ex-employees.

The coding system allowed Scooter Store representatives to steer potential customers to doctors with a track record of prescribing power-mobility devices if the patients' own physicians wouldn't write the prescriptions.

The system was revealed in a just-released e-book by Theresa M. Jones, 24, a four-year Scooter Store employee who was among the approximately 1,500 workers permanently laid off this week.

A company database displayed a colored dot next to doctors' names.

“Green signified we had great success with the doctor,” Jones said in an interview.

Read more at http://www.mysanantonio.com/business/article/Scooter-Store-tracked-tagged-doctors-4375276.php .

[font color=green]Doctor shopping is a viable business model.[/font]

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