Ben & Jerry's 'happy cows' lawsuit dismissed
A federal complaint against Ben & Jerry's, which accused the ice cream manufacturer of misleading customers about the farming practices behind its products, was dismissed.
U.S. District Court Judge Christina Reiss on Thursday dismissed a lawsuit alleging that Ben & Jerry's parent company, Unilever, violated consumer trust by stating that their ice cream is sourced from "happy cows" on Vermont dairy farms that participate in its humane "Caring Dairy" program.
The lawsuit was filed on Oct. 29 by environmental advocate and Winooski resident James Ehlers.
Ehlers' claims could not be plausibly pleaded, the judge ruled, because his argument relied on his own interpretations of the company's language.
Read more: https://www.burlingtonfreepress.com/story/news/2020/05/08/happy-cows-lawsuit-against-ben-jerrys-advertising-dismissed/3094553001/