With all the shit going on...fighting wars for oil, markets in turmoil, the environment already a wreck (and now ANWR!), guess what two articles popped up today?
GM kills car line, offers buyouts to white-collar staffDETROIT — General Motors (GM) has killed plans for a new line of rear-wheel drive passenger cars slated to reach North American showrooms in 2008,
in large part to free up resources to bring its next generation of large pickups and sport-utility vehicles to market quicker... Now why on earth with the obvious oil difficulties would they cut back on passenger cars in order to speed up production of large pickups and sport-utility vehicles?
Oh, I see...peer pressure!
With air of cool, Cadillac becomes one hot productThe joke used to be that Cadillac's owners ranged in age from "65 to dead." But the Escalade luxury sport-utility vehicle is making General Motors' luxury nameplate a brand of choice for youthful Hollywood celebrities, jocks and rappers.
Shaquille O'Neal, Calista Flockhart and Adam Sandler own Escalades - nicknamed "The Slade" in the hip-hop world. Rapper Snoop Dogg has talked about launching his own line of $80,000 "Snoop DeVilles," featuring mink-covered seats, TV sets and DVD players. Jennifer Lopez doesn't sing about Lexus in Love Don't Cost a Thing- her new lover rolls up in an Escalade.
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Ads by Chemistri in Troy, Mich., use Led Zeppelin to give a rock 'n' roll edge to the brand. But it was the unexpected embrace of Cadillac by pop culture icons that gave it the kind of buzz money can't buy.
"They have done a great job muscling up their cars - and giving them a harder edge," says Tom Julian, trends analyst for Fallon Worldwide. "When I'm in Los Angeles, I see the young sexy women, the athletes and the yuppie power agents all getting out of their Escalades."
It just doesn't get much dumber than that, folks. :shrug: