Colbert gets a rave review from Salon:

"In a nice play on O'Reilly's "No-Spin Zone" foolishness, Colbert wants us to know that even though his name is all over the place, the show isn't all about him. "No, this program is dedicated to you, the heroes!" he bellows. "And who are the heroes? The people who watch this show -- average, hardworking Americans. You're not the elites, you're not the country club crowd. I know for a fact that my country club would never let you in. But you get it! And you come from a long line of it-getters!"

Immediately, Colbert has his finger on the throbbing pulse of right-wing punditry, the dexterity with which they pander to the working class without getting any mud on their Italian wing-tip loafers. "On this show, your voice will be heard," Colbert reassures us, "in the form of my voice."

http://www.salon.com/ent/tv/review/2005/10/18/colbert_report/index.html