By DAVID BROOKS
Published: January 31, 2004
Let us review the Democratic presidential primaries so far:
In the beginning, John Kerry surged to a big lead in the New Hampshire polls because he seemed so electable. He had plenty of experience, lots of money and big hair, and, as somebody said, he looks like an animatronic version of Abraham Lincoln. But then Howard Dean raised a lot of money, and New Hampshire voters figured that he was bringing so many new people into the process that he must be electable — and if he was electable, then they should probably support him because they wanted somebody who could beat George Bush.
So Dean's poll numbers rose, and the news media noticed his momentum, and other voters noticed how much great press he was getting. And that led to a self-reinforcing upward spiral of electability as more people concluded that he was electable because so many other people were concluding he was electable. People around the country saw that Dean was doing so well in New Hampshire they, too, concluded that he must be electable, a perception that led to an impressive rise in the national polls, which only enhanced his electability.
http://www.nytimes.com/2004/01/31/opinion/31BROO.html?ex=1076594201&ei=1&en=4236a6c5410731fb