Edwards’s Iraq bill ad gets strong review from Dems

Edwards's Iraq bill ad gets strong review from Dems
By Aaron Blake--The Hill
Friday, May 18, 2007
----
None of the presidential candidates are hitting it out of the park with their initial advertisements, but former Sen. John Edwards’s (D-N.C.) most recent ad focusing on the Iraq war-funding bill played well to the base, according to a survey by Wilson Research Strategies.
Early ads from Edwards, New Mexico Gov. Bill Richardson (D) and former New York Mayor Rudy Giuliani (R) drew lukewarm reviews across the board, with the lone exception being Democrats’ enthusiasm for Edwards’s ad.
The ad features several actors pleading with Congress to be firm and keep sending President Bush the same Iraq supplemental budget, which he vetoed. The only mention of Edwards comes at the end, when he gives his required statement of approval.
While Republicans gave the ad very low marks, Democrats gave it a 7.8 out of 10 for its strength of message and a 7.5 for credibility. It scored 6.8 or above in all six categories measured, including appeal and as an ad the respondent would talk about.
(...)
Giuliani’s lengthier Internet ad features several clips of Giuliani speaking about his views on the issues confronting a president. Most Republicans marked it between 6.4 and 6.9, although, like Richardson’s ad, it wasn’t very memorable or buzz-worthy.
Democrats and independents rated Giuliani’s ad below average across the board in the six categories.
----
Read the rest here.

is compared to ads made promoting the candidacy of the other politicians? I don't doubt that seeing an ad in where folks beg congress to stay firm would be more popular than a "vote for me" ad.

It will be interesting to see what ads voters prefer when the ads compared are more at par.

I'll try to find one & post back.

on edit: The multimedia section of www.johnedwards.com hasn't been updated yet this week.

Here is one -
http://www.johnedwards.com/media/video/wethepeople/

:hi:

This is a fantastic ad.