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Some Questions About The History of Mark Penn

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DrFunkenstein Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 12:41 AM
Original message
Some Questions About The History of Mark Penn
The more I read about the man who may be the top advisor to Sen. Clinton beyond her husband, the less comfortable I feel about him. I tried going to the source, the least biased voice I could find to speak on the subject - Penn's own website. Here's what I found:


Mark Penn

Today, Mark serves as strategic consultant to several Fortune 500 companies and CEOs on a wide range of image, branding and corporate reputation issues.

His client relationships include Ford Motor Company, Merck, Verizon, BP, McDonald's and Microsoft.

He has been a key adviser to Bill Gates and Steve Ballmer since 1998, helping Microsoft affect a complete corporate turnaround from anti-trust scandal to Most Trusted Company (Wall Street Journal).

...

Mark has helped to elect over 25 leaders in the United States, Asia, Latin America and Europe. Most recently, he served as advisor to Prime Minister Tony Blair, helping achieve an unprecedented third term win for the Labour party in the United Kingdom.
http://www.burson-marsteller.com/About_Us/Global_Leadership/Lists/GlobalLeadership/DispForm.aspx?ID=1&nodeName=Global+Leadership&SubTitle=Mark+J.+Penn


As much respect as I have for people who earn their living working with "corporate reputation issues," I cannot help but look at the list of corporations and think back to some of the least reputable practices in recent history.

Here's Merck, for starters:

On November 5, 2004 the medical journal The Lancet published the results of its analysis of the available studies. It concluded that “the unacceptable cardiovascular risks of Vioxx (rofecoxib) were evident as early as 2000...” <2> The Lancet condemned Merck for having kept the drug on the market, despite its knowledge of the risks, and also criticized the FDA for its failure of regulatory oversight.

On August 19, 2005, Merck was found liable in the death of a man who took Vioxx. The plaintiff was awarded $253.4 million in damages, which were subsequently reduced to $20 million, the maximum allowed by Texas statute. In a followup case in New Jersey, Merck was found not liable. A third case is pending in Louisiana...At the time of the verdict, there were over 4,000 other lawsuits pending against Merck regarding Vioxx.
http://en.wikipedia.org/wiki/Merck_%26_Co



What was Mark Penn's role in changing the "branding and corporate reputation" of Merck? Did it involve Vioxx or other unethical practices?

A very quick look at BP:

As of August 7, 2006, BP has begun to shutdown oil operations in Prudhoe Bay, Alaska, due to corrosion in the pipeline. BP had spilled over one million litres of oil in Alaska's North Slope.

...

In May 2007, the company announced yet a further shutdown of the Prudhoe Bay pipeline owing to leaks of water at a separation plant. Their action was interpreted as another example of fallout from a decision to cut maintenance of the pipeline and associated facilities.

...

BP was named one of the "ten worst corporations" in both 2001 and 2006 based on its environmental and human rights records.

When, in July of 2006, BP admitted, only after journalists became aware of the spill, that it was facing criminal charges for allowing 270,000 gallons of crude oil to spread into the Alaskan tundra, environmental advocates pointed to the relative lack of press coverage about the spill as evidence that BP had successfully "greenwashed" its image while maintaining environmentally unsound practices.

http://en.wikipedia.org/wiki/Bp


What was Penn's role in the "greenwashing" of BP? Moreover, what other corporations are listed among his "client relationships?"

Finally, I would love to know what international campaigns had the Mark Penn touch. Anyone who has watched "Our Brand is Crisis" will be familiar with the self-serving ethical considerations of some of the more "liberal" consultants.

What campaigns in Latin America and Asia witnessed Mark Penn's own brand of consulting? Were there any regimes in the Middle East that benefitted from his consultations?

I am sure that at least some of the Hillary Clinton supporters here can answer my questions about one of her most trusted advisors. I haven't the least doubt that Penn was never involved in any ethically suspect campaigns, and that his work in fixing "corporate reputations" was strictly for companies that had mended their ways.

I look forward to having my worries calmed with the truth, however murky things may appear to a citizen uneducated in the ways of the consulting class.
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Lasher Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 01:53 AM
Response to Original message
1. You should do a search on him here at DU
There have been lots of threads here about him lately. One in particular that I remember is about the anti-union activities of his PR firm. Post 30 of that thread provides an informative screen capture of his PR firm's website, from before it was scrubbed.

http://www.democraticunderground.com/discuss/duboard.php?az=show_topic&forum=389&topic_id=1987870#1990277
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beachmom Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 08:05 AM
Response to Original message
2. Hi DrFunkenstein! How've you been? Mark Penn doesn't give me
the warm and fuzzies either.
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MH1 Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 08:10 AM
Response to Original message
3. Dr. Funkenstein!!!!
:hi:

Good to see you (so to speak), and I'm less than thrilled with Mark Penn, too.

If that is what it's come down to - that we have to employ (vote for?) sleazeballs who will do anything to win - it's a sad indication of the state of our electoral system.
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DrFunkenstein Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 04:12 PM
Response to Reply #3
4. Hello Fellow Kerrycrats!
Edited on Mon Oct-08-07 04:16 PM by DrFunkenstein
I still haven't gotten a comforting response to the problems with one of HRC's top advisors, and ethical questions seem to continue about the people that the Senator has chosen to surround herself with on the campaign.

That said, great to hear from ya! :hi:
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saracat Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 06:03 PM
Response to Reply #4
5. Hey there! Good work! You won't get any answers. There never are any Particularly when you use
"facts". Some hate those. Mark Penn is a huge reason why I can't support Hillary. Who a candidate surrounds themselves with says a lot.
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illinoisprogressive Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 06:14 PM
Response to Original message
6. It is the his dealings with 'other elections' in other countries that is the tip off
Once you read about it you will know why, even with his union busting and his dealings with Blackwater, is even a worse thing. He is a dirty player and our primaries are being messed with and don't think those voting machines are safe.
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karynnj Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Oct-08-07 07:53 PM
Response to Original message
7. He really has no limit to how bad a company he is willing to help
It scares me that there are at least 3 stories that link Hillary to people who would never be described as honorable - Hsu, Penn and Berger. When corruption was second only to Iraq in 2006, nominating Hillary might lead to endless scandals rearing their ugly heads.

I suspect that there may be many who long for the last election - where the scandals were all easily provable lies and the candidate a man of exemplary integrity. 2008 will be a nasty campaign.
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