http://www.politico.com/news/stories/0608/11372.htmlThe strategy: Paint Obama as conventional politician who always takes the safe and easy political road, then amplify the distinction by framing McCain as a patriot, somebody who has put sacrifice above self.
It’s seemingly an effort by McCain to remind voters of Vietnam-era heroism and compelling life story while touching on key issues to avoid running purely on biography. The message also is designed to underline McCain’s unique record of service to his country without touching on subterranean questions about Obama’s patriotism.
Whether it will work – or if the famously improvisational McCain will even stick to it - is an open question.
But it is finally clear that McCain and many of his allies – including Karl Rove and Mitt Romney - are finally working in unison to push one message, and push it aggressively.
In a memo sent to reporters Thursday morning headlined, "Country First Vs. Self-Serving Partisanship," McCain senior adviser Steve Schmidt traces an unbroken line from the physical courage McCain demonstrated in the Hanoi Hilton to the political bravery his supporters say he demonstrated on Capitol Hill.
Except Mr. Maverick voted with Bush the last couple years 95% of the time and has flip flopped on almost every issue the last decade.