NYT: From the Gut
By THOMAS L. FRIEDMAN
Published: September 9, 2008
If John McCain can win this election race with a 50-pound ball called “George W. Bush” wrapped around one ankle and a 50-pound ball called “The U.S. Economy” wrapped around the other, then he deserves to represent America in the next Olympics in any race he wants — swimming, cycling or track — I don’t care how old he is. He would be the Michael Phelps of politics.
I confess, I watch politics from afar, but here’s what I’ve been feeling for a while: Whoever slipped that Valium into Barack Obama’s coffee needs to be found and arrested by the Democrats because Obama has gone from cool to cold. Somebody needs to tell Obama that if he wants the chance to calmly answer the phone at 3 a.m. in the White House, he is going to need to start slamming down some phones at 3 p.m. along the campaign trail.
I like much of what he has to say, especially about energy, but I don’t think people are feeling it in their guts, and I am a big believer that voters don’t listen through their ears. They listen through their stomachs. If you as a politician connect with voters on a gut level, they will follow you anywhere and not fret about the details. If you don’t connect with them on a gut level, you can’t show them enough details. Obama early on, and particularly with young people, connected on a gut level like no other politician since Ronald Reagan.
But in recent weeks, I feel as though he has lost that gut connection....
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This race has a long way to go. It is still Obama’s election to lose. But Obama got where he is today by defining himself as the agent of change and by defining change as the issue in this election. McCain, with Palin’s help, has once again not only made Obama’s experience an issue, but has now moved in on Obama’s strength and tried to define the G.O.P. ticket as the party of “change.”
How, you ask, can two people running with the exact same policies as the party that has been in power for eight years, claim to be the agents of “change?” That’s politics. There’s no shame. But what this has done is to make the word “change” as a campaign slogan meaningless. Obama will need to find another way to connect his ideas — clearly, crisply and passionately....
http://www.nytimes.com/2008/09/10/opinion/10friedman.html?em