...since end of July when Bush was trailing Kerry 43% to 47%, but now leads Kerry by 2%:
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New Zogby America Poll September 2, 2004
President George W. Bush and Vice-President Dick Cheney have taken a two point lead over Massachusetts Senator John Kerry and North Carolina Senator John Edwards (46%-44%), according to a new Zogby America poll. The telephone poll of 1001 likely voters was conducted from Monday through Thursday (August 30-September 2, 2004) during the Republican National Convention in New York City. Overall results have a margin of sampling error of +/-3.2.
Presidential Ticket %
Aug 30-Sept 2
July 27-29
July 6-7
Bush-Cheney
46
43
46
Kerry-Edwards
44
48
48
Undecided
9
8
5
Pollster John Zogby: “The President has had a very good convention following a good week where he also dominated the news with his own message: leadership, strength, decisiveness. Not only has he dominated the news but he also has thrown Kerry off his game. Last week I said the President’s top goal from the convention was to make sure his Republican ducks were all in a row. He needed to bring back and strengthen his ties with both wavering moderates (concerned about Iraq) and deficit hawks. His messages have clearly elucidated why the war and why the spending. This is the first time this year that the President has achieved 90% support among Republicans. He has also strengthened his numbers among investors.
“The President has widened his lead in the Red States and tightened things up considerably in the Blue States. For the first time in months he now leads among Independents and Catholics.
“While the President has improved his numbers, he still has a negative re-elect, job performance, and wrong direction.
“So the battle is now engaged. I have written before about the metaphor of the bouncing rubber ball. Take a rubber ball and bounce it as hard as you can. Then the laws of physics take over. The President has gotten three preceding bounces – each one shorter in height and duration. I think this week is the fourth bounce of the ball: this time only into the higher forties and perhaps only lasting a week or so.
“Remember that two weeks after the Democratic Convention of 2000, Newsweek’s cover story asked if Al Gore could be stopped. There will be leads and drops for both candidates and Kerry has to sharpen his message. At the same time, the economy is still the top issue and Friday’s unemployment figures will give us a hint as to whether the President will continue on the offensive or go back on the defensive.
Zogby International conducted telephone interviews of 1001 likely voters chosen at random nationwide. All calls were made from Zogby International headquarters in Utica, N.Y., from Monday, August 30 through Thursday, September 2, 2004. The margin of error is +/3.2 percentage points. Slight weights were added to region, party, age, race, religion, gender and presidential voter to more accurately reflect the voting population. Margins of error are higher in sub-groups.
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http://www.zogby.com/news/ReadNews.dbm?ID=857Again these poll numbers have a margin of error of +/- 3% so it's still anyone's ballgame.