9. Let's be honest...they wanna justify their existence
I don't know if you remember the time before 24 hour news....but back then...but they could provide the news in about 1 hour a day and that was enough.
Now with 24 hour news...they have to have something....so they hype everything.
I think Obama is going to crush McCain on Election Day and I think the media knows that...but if everyone starts to believe it, then why tune in?
So they hype small polls to get people hyped up to watch more hype.
Personally I think the only good part is that it gets voters out and gets then voting early where applicable.
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