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Is your candidate SPAMMING you to death?

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SpeedwayDemocrat Donating Member (339 posts) Send PM | Profile | Ignore Thu Mar-23-06 04:10 PM
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Is your candidate SPAMMING you to death?
Mine is. I just received the third e-mail this week from a certain Indiana Congresswoman's campaign. I never signed up for them, and I think they may be using the e-mail list from the Marion County Democrat Party's weekly newsletter. When I signed up for the MCDP newsletter, it was specified as the WEEKLY newsletter. However, I've had enough with the Congresswoman's campaign hijacking its content and message, and NOW they're using its e-mail contact list.

Folks (I'm talking to you candidates and managers out there), this NOT how you communicate with us. Ask our permission, let us opt-in and opt-out easily, and don't sell your list. Like traditional media, multiple mentions CAN make you top-of-mind in awareness, but NOT in a good way (think of all those "enlargement" and "diet" e-mail ads you get). However, unlike traditional media, multiple mentions can actually back-fire when people get fed up and start hitting that "report as SPAM" button.
I'm fed up (can ya tell?), so I just sent her campaign manager the following response:

"Dear Campaign Manager,
This is the third message I've gotten since Sunday, asking me to do something for Congresswoman ___. I never signed up for your e-mails, so I must assume that you are using the Marion County Democrat List. My understanding is that the MCDP WEEKLY mailer was originally intended to get information on the township clubs to other Democrats, but lately it has been almost all your campaign related information. And now I'm getting multiple messages from your group, in addition to the MCDP weekly news.
As much as I love Congresswoman ________, you have GOT to get smarter about the e-mailing thing. There is such a thing as over-kill, you know. One click of the "report as SPAM" button and everything you send will be blocked at the ISP level (I know this for a fact, as our firm mistakenly ended up on that list and is still trying to get Comcast to remove us from their blacklist of Spammers! Please - learn from our mistakes, I guess.)
Please be aware that there are laws against SPAM. You need to give us an opt-out option within the body of the e-mail. You also should ask for us to opt-in to receive the e-mails, and not just go blasting out e-mails to anyone you have an address for.
Here's a link to the rules, so you can be sure that what you are sending is in compliance. <http://www.ftc.gov/bcp/conline/pubs/buspubs/canspam.htm>
I know the law specifically mentions "A "transactional or relationship message" – email that facilitates an agreed-upon transaction or updates a customer in an existing business relationship...but otherwise is exempt from most provisions of the CAN-SPAM Act."
However, as you never asked to send e-mail to me and I never asked to receive it, we do not have an existing relationship, so technically the Act would apply. My relationship to the MCDP list is not the same, as I did ask to receive their e-mail with the understanding that it was a WEEKLY and would be news and calendar-related.
Please note that I'm not some crazy ranter, wearing a tin-foil hat; I'm a Democrat with 14 years of marketing experience, who would hate to see the Congresswoman's message get blocked by various Internet Service Providers, just because you're sending too many messages in a single week and not asking the recipient's permission in advance.
Thank you, and good luck to the Congresswoman.

AM THE ONLY ONE HAVING THIS PROBLEM? And, if it's this bad now, what happens as we get closer to election season? Any suggestions on how we can handle this problem, without stifling Democrat communications and violating a bunch of Federal laws?

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