Facebook outs gay users to advertisers. Dislike

Facebook outs gay users to advertisers. Dislike.

Popular social networking site Facebook.com has been recently bashed for its lack of transparent user privacy policy and questionable use of the data collected from its members.

The site’s privacy issues, however, are only getting worse…and more specific. Wired.com reports that Facebook may “inadvertently be outing gay users to its advertisers.”

Think your sexual preference is private just because it’s only viewable by the users you allow? Think again. Saikat Guha from Microsoft and Bin Cheng, Paul Francis, and Max Planck from the Institute for Software Systems found that advertisers have the ability to differentiate gay, straight and lesbian users based on their clicking histories on certain ads and profile specifications, says Wired.com.

http://www.365gay.com/news/facebook-outs-gay-users-to-advertisers-dislike/

just too much money to be made.

naive to think something is not being done with the data, absolutely naive. Every damn thing one posts on the internet is being watched and analyzed by someone, some group. I never cease to be amazed at the personal data people post on the internet together with info. directly linked to them.

I've never even been tempted to sign up.

ppl I know and am friends with .. know my e-mail account ...