THK Blog Tour, Day 5: Big Green Purse - post is up!

Diane MacEachern, the founder and CEO of Big Green Purse, is passionate about empowering women to use their marketplace clout to protect the environment.

A best-selling author, successful entrepreneur, sought-after public speaker, and long-time conservationist, she has launched the only company in the U.S. dedicated specifically to transforming women’s environmental concerns into measurable improvements in our quality of life.

Diane encourages women to green the marketplace by choosing products whose use or manufacture offer the greatest environmental benefit. Through her books, articles and speeches she motivates women to take actions that will make a difference. She helps environmental organizations engage more women as members, activists, and donors. She also encourages companies to green their products to appeal to more women consumers.

Diane’s books have reached hundreds of thousands of people with their “you can change the world” messages. The best-selling Save Our Planet: 750 Everyday Ways You Can Help Clean Up the Earth has been featured on national television programs ranging from CNN Headline News to Live with Regis and Kathie Lee to The ABC Network Television Earth Day Special and reprinted in Italy and Japan.