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Edited on Wed May-10-06 06:42 PM by joeunderdog
Stern has been saying that he's already had 3 serious (not SIRIUS) offers from terrestrial radio to re-join the mainstream airwaves. What does this mean?
1--Big Radio still wants the money he brought in. 2--He's a guy who's better to have in your foxhole than another station's. 3--That CBS/Clear Channel/et al's support of RW politics and their Family Values Tour might end up being their undoing. 4--They are afraid that if they lose customers to satellite radio, that they won't come back.
Now that BushCo's FCC has neutered terrestrial radio, mainstream radio is realizing that they are in trouble trying to compete against Stern Uncensored. They were in the game when a muffled Stern was their most unfiltered competition, but now that he is doing his thing, Big Radio is running scared. Many people like me who have gone to SIRIUS barely listen to the stations they have been listening to all their lives, and I'm only a moderate Stern fan. I would never have guessed that I would have abandoned Mainstream Radio as completely as I have, and I believe that the industry may also have underestimated this effect. I think, based on horrible ratings, they wonder as an industry if they have made a terrible mistake.
As Stern is so quick to say, "Once again, they have underestimated me."
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