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Home » Discuss » Archives » General Discussion (01/01/06 through 01/22/2007) Donate to DU
 
Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:47 PM
Original message
Advertising on DU: An Experiment
About a week and a half ago, we got a call out-of-the-blue from Google. I usually blow-off unsolicited sales calls, but seeing as this one was from one of the must successful Internet companies on the planet, I was curious to find out why in the heck they were calling me.

It turns out that they were calling to talk to us about the Google AdSense program. We had tried the program briefly back in 2003 and discontinued using it because the ads were very poorly targeted, and the disruption to the site wasn't worth the paltry amount of money the ads were making for us. The Google sales rep on the phone assured us that the program has improved dramatically since we tried it three years ago, and she encouraged us to give it a try again. She claimed that we can probably get a significantly higher return on the ads than we did three years ago.

The sales rep quoted a cost-per-thousand impressions (CPM) that was surprisingly high. I must admit I am skeptical -- rates for Web advertising are notoriously low, and for discussion forum-based sites like ours they are usually well below average (somewhere in the neighborhood of one-tenth of the normal return for Web advertising). Still, the sales rep was sufficiently optimistic about our prospects that we feel it would be irresponsible if we did not at least try running the ads.

To give you some idea of what we're talking about here: If Google's best-case estimates turn out to be true, then we would never have to do another fundraiser on Democratic Underground. But if their low-end estimates turn out to be true, the ads would barely cover the rent on our office, and probably would not be worth the added annoyance to our visitors.

The only way for us to know for sure what kind of return we can get is to give it a try.

Over the next few weeks, we want to test out a number of different ad placements all over the Democratic Underground website to see what (if anything) works and what does not. It is very likely that the ads might seem annoying at first to some of you -- as is the case with any change we do around here -- and so we want to thank you in advance for your patience. I hope you understand that our intent is not to annoy. Our hope is that by experimentation we can find a happy medium where we can get a decent return for the ads, without overly antagonizing all of you, our visitors. Please understand that if we want this to work, the advertisements will have to be placed in fairly prominent areas of our site where people will see them; while you might prefer it if we clustered all the ads at the bottom of our pages, it would be pretty pointless from a fundraising perspective.

The DU Admins are well aware that people don't like seeing ads when they go to a website, and I'm sure many of you are wondering why we are doing this at all. Our current system has worked pretty well so far, and the last thing on earth we want to do is to annoy the people who have been donating for the last five and a half years years to keep this website online. We are deeply grateful for their help.

But it is a fact that this community exists because of the generosity of a small minority of visitors to the site. We get hundreds of thousands of unique visitors each month, but at any given time only a thousand people are actually contributing to keeping the site online. And it is worth noting that this is the only donor-funded organization I can think of that depends entirely on small donations. Since DU's launch in January 2001, we have received only two donations of a thousand dollars or more. We rarely receive a donation of more than one hundred dollars, and our average donation is about twenty dollars.

Now, we could try to squeeze all of you harder, but we really aren't comfortable doing that. Advertisements allow all of our visitors to help pay the bills. And if the ads are really successful, we might not need to raise quite as much money from voluntary donations -- and you all could donate your money to other worthy causes, like Democratic candidates or progressive non-profits.

But as I said, at this point we do not know if running ads will even make much of a difference to our bottom line. We appreciate your patience and understanding as we try these ads to find out if they will work for our community. Thank you so much.

Skinner, EarlG, Elad
DU Administrators
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berni_mccoy Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:50 PM
Response to Original message
1. Go for it!
If it's successfull, perhaps you could do some analysis of ad revenue generated from donating members and see if there is a balance for accounts who pay *not* to see ads vs. those who go the free route.

Good Luck.
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SCRUBDASHRUB Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:57 PM
Response to Reply #1
123. Do what you gotta do. I'll support DU regardless.
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xultar Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:52 PM
Response to Original message
2. DU is a unique community. I learned that recently. I'm willing
to do anything to keep this community going.

You never know what you've lost till it's gone.
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Duer 157099 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:52 PM
Response to Original message
3. Do you get revenue based on clicks or impressions?
Not sure how this works these days, but do you only get paid if someone clicks on the ads?

I'm sure we DUers would click-through on a regular basis if we knew that was the deal...
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Beetwasher Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:55 PM
Response to Reply #3
10. Was Going To Ask The Same Thing, I'll Click Away Regularly If That's How
it works.
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LeighAnn Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:06 PM
Response to Reply #10
22. Don't go overboad!
Don't click on stuff you don't really have an interest in, please, because it might not only get DU kicked out of the Adsense program, but Google has a "smart pricing" system, and it will reduce the amount of revenue that Google will make from legitimate clicks.
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:58 PM
Original message
Some ads are per-click and some are per-impression.
But I think they have some way of figuring out if people are fraudulently clicking, so people should only click the ads if they are genuinely interested.
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Duer 157099 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:12 PM
Response to Original message
34. re: "fraudulent" clicking
My understanding is that they would be concerned if:

1) the site owner/admin was actively and regularly soliciting people to click through
2) people (IP) click multiple ads multiple times per day -- this they can obviously track
3) conversion rate -- ratio of views to buys, if indeed the target was selling something

Ad revenue pays for eyeballs, so just being willing to view something (as with commercials on TV) is what they're paying for.

I'll be interested to see how this works out for DU

:)

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MazeRat7 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:52 PM
Response to Original message
4. Agreed, give it another try.
The part about ALL visitors helping keep the lights on seems key.

MZr7
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William769 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:53 PM
Response to Original message
5. May I ask how many ads & the size of them you are talking about?
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:59 PM
Response to Reply #5
14. All different sizes.
We will probably try all of them.
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William769 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:09 PM
Response to Reply #14
28. Thanks for the response.
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femrap Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:49 PM
Response to Reply #14
119. Please no sexist ads....no female mud wrestlers....no
cleavage, unless a man with a speedo is there as well....

OK?
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ismnotwasm Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:35 PM
Response to Reply #119
135. Ditto!
It sounds worth a try to me. I don't know much about advertising. You all have all worked long and hard to make this site informative, activist and enjoyable.
Elections are coming up, and if even if the best case scenario turns out, we'll always have our work cut out for us.
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DavidMS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 05:33 PM
Response to Reply #119
139. Provided DU has a policy on acceptable advertising content...
no problem.

In adition to a ban on sexist ads, prohibiting astroturfing (like the infamous anti-network neutrality ads), etc.

Creat an Acceptable Ad policy require google to agree to liquidated damages for all showing ads that violate the policy and include a mechanism to report violations and it works. Not to mention listing the acceptable ad policy in a promenent location on DU.

It should include a ban on racism, sexism, religious extreemism, medical quakery, homophobia, corporate astroturfing, fraud and disinfromation. I am sure there are other catagories of ads we do not want to see on the grounds that it would create a potential conflict of intrest.
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karlrschneider Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:54 PM
Response to Original message
6. I for one have absolutely no problem with this.
It has amazed me for years how few DUers (per capita) actually contribute.
My donations are small but fairly frequent and it's a damn shame more people can't manage a few bucks now and again. So go for it and hopefully it'll work!
:D
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Nickster Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:54 PM
Response to Original message
7. Sounds like it's worth a try for sure. n/t
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johnnie Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:54 PM
Response to Original message
8. Aww duuuude
You sold out man. It used to be about the music, man..It used to be about the MUSIC!

Oh wait, wrong thought pattern.

Seriously, I think that it is your choice and that's cool. Not pop ups..right? Anyway, I think that ads are fine. It's not getting any cheaper to do anything these days.
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:00 PM
Response to Reply #8
15. No pop-ups.
Google doesn't do pop-ups.
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northamericancitizen Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:54 PM
Response to Original message
9. It seems like a good idea. Lets give it a try.
I trust you guys for not running Walmart ads. lol
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cally Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:56 PM
Response to Original message
11. I don't mind ads on websites if they are targeted
I hope it works well and raises significant revenue. I do remember the 2003 try. I'm laughing remembering some of those ads. For those of you not here, they advertised for conservative causes. It didn't go over very well. :lol:
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:01 PM
Response to Reply #11
16. Damn, you're good.
That's exactly right. We only had the ads up for a day or two, but they kept advertising conservative and pro-Bush stuff. I'm impressed that you remember.
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Left Coast Lynn Donating Member (185 posts) Send PM | Profile | Ignore Wed May-24-06 01:10 PM
Response to Reply #16
30. Let the pukes waste their money
Advertising here won't help them. We're informed.
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cally Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:20 PM
Response to Reply #16
43. Well, it was pretty entertaining at the time...nt
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IronLionZion Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:09 PM
Response to Reply #11
127. Air America regularly advertises conservative shit
it's sometimes unsettling to hear "from your friend, Sean Hannity" on a liberal radio station. :puke: But I'm thinking conservatives may be listening...just to get themselves worked up into an insane fit of rage.

It's almost as unsettling as hearing liberal radio personalities encouraging me to buy gold or invest in the "see clearly method".
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proud patriot Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:47 PM
Response to Reply #11
161. LOL, I remember that
Edited on Wed May-24-06 10:47 PM by proud patriot
was modding then too :crazy:

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Ioo Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:56 PM
Response to Original message
12. I support ya - Give it a try.
We support ya!
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Coexist Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 12:58 PM
Response to Original message
13. Go for it - its your site!
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Jazz2006 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:04 PM
Response to Original message
17. Thanks for the heads up -
This is indeed a unique community, not least because of the way the admin keeps users and visitors informed.

:yourock:
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spuddonna Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:04 PM
Response to Original message
18. Go for it!
I hope it helps! :)
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No DUplicitous DUpe Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:04 PM
Response to Original message
19. So we might see ads for say, duct tape, or plastic tarps?

Give it a try...BTW, does Google charge you an expensive set-up fee?
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:07 PM
Response to Reply #19
24. Set-up is free.
Edited on Wed May-24-06 01:14 PM by Skinner
In fact, they are being extremely helpful -- which is very different from our experience in 2003. I guess when you have a website that gets more than 30 million pageviews a month, it gets their attention.
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Democrat 4 Ever Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:54 PM
Response to Reply #24
67. Just 30 million? Damn, I would have thought I was personally
responsible for at least that many! Can't get a dang thing done for cruising the DU for info.

Thanks for a great site, and double thanks to all the admin, moderators, posters, et al for all hard work. DU is the best site on the "internets." Let the ads begin!
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:08 PM
Response to Reply #19
78. And don't forget that all important tuna under the bed!
Hey, if it pays the bills, I'll put up with a Charlie the Tuna diving under the dust ruffle!
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aintitfunny Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:05 PM
Response to Original message
20. I hope it increases revenue
It sounds like a decent business proposition, so good luck. It will not influence my positive opinion about this site and I will remain a dedicated DU'er.
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stevietheman Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:05 PM
Response to Original message
21. Sounds good, but DU should set up a temporary group to monitor...
the ads and discuss any disadvantageous content.
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Bucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:19 PM
Response to Reply #21
41. JFK once said: "a committee is twenty men doing the work of one"
Since the site is proprietary, and the proprietors are certainly open to reader feedback, I don't see the advantages over letting the site administrators decide.
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stevietheman Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:15 PM
Response to Reply #41
82. Ummm... I thought this was the _Democratic_ Party. Hmmm... n/t
n/t
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IronLionZion Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:10 PM
Response to Reply #82
128. in that case, it will be 20 people fighting with each other nt
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rman Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 07:37 AM
Response to Reply #82
181. well, DU isn't
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:12 PM
Response to Reply #21
79. Far more amusing to rip the ad to shreds in a thread, doncha think?
The Democratic party IS a big tent, and I think it would be difficult to find advertisers that EVERYONE agreed with, all the time.

If people don't like a company, or a product, trash the hell out of them--I doubt there's any requirement for posters to not be rude to the advertisers that goes along with the package. It'd be impossible to enforce.
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stevietheman Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:17 PM
Response to Reply #79
85. Of course there's no way to stop people from starting threads...
but I was just thinking that a more focused forum for this kind of talk would be useful by helping to steer away such talk from GD. I'd rather GD focus on Democratic and Progressive politics and Republican corruption and crimes... wouldn't you?
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:25 PM
Response to Reply #85
88. Hey, if people get all riled up, GD is as good a place as any
When I want to talk politics, I go to GD: POLITICS. GD is for the stuff that doesn't fit the political discussion frame, or is too old for LBN.

Besides, GD is a very public and well visited forum...and on the bright side, while everyone is page-viewing away and hollering about the offense, the ad revenues go up and up. I think it's a winning idea. Even if we see the odd offensive ad! Just because some flashing box on the computer screen tells me to buy something, do something, or vote a certain way, that doesn't make me do it. All it does is make me aware of its existence. And is fodder for a good thrashing, if deserved.
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Divine Discontent Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:35 PM
Response to Reply #88
91. exactly...
Edited on Wed May-24-06 02:36 PM by themartyred
this is far more than a politics site.

being pissed off about the tuna sandwich is fair discussion if anyone wants to talk about it with ya!

as is saying when you don't like something being done to DU, it's our reponsibility to voice our concerns over anything, and as long as repeated name calling or threats are NOT made (esp. flame topics "Christianity sucks", "Gays cost us the election", anything goes on DU from what I've seen! lol
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:41 PM
Response to Reply #91
96. Exceptions to the flame rule
That CONDI 08 ad BITES!!!!

McCain for President??? He can't even make a good salad dressing, the putz!

Hell, I think it might be fun to deconstruct the odd ad...I love to point out to youngsters how advertisements try to manipulate them. They like being independent freethinkers, and resent it when ya point it out to them. Stops them from asking for a lot of stupid plastic crap at Xmas, too!
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Divine Discontent Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:12 AM
Response to Reply #96
168. LOL.. love the youngsters comment.. N/T
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Jigarotta Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:06 PM
Response to Original message
23. the ads themselves, will they be...
crazy pop-ups or siezure inducing flashies or system bugger uppers?

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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:08 PM
Response to Reply #23
25. There won't be any pop-ups or pop-unders.
I don't know about animation. My understanding is that they permit animation, but they do not permit extreme animation.
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NoSheep Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:17 PM
Response to Reply #25
39. extreme animation, lol
:rofl:
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Felinity Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 06:19 PM
Response to Reply #25
147. I absolutely detest animation
It's easy to block pop-ups, but those flashing, whirling, mind-altering pieces of shit are just not acceptable to me.

I'll cough up another $25 to get you to reconsider (sorry, but that's all I can do).

Go to Huffington Post if you want to be thoroughly annoyed.

Is nobody wondering what Google is going to do with the data? The NSA wants to know.

Am I the only paranoid person here?
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magellan Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:09 PM
Response to Original message
26. S'okay with me
I might even click a few. :)
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Left Coast Lynn Donating Member (185 posts) Send PM | Profile | Ignore Wed May-24-06 01:09 PM
Response to Original message
27. Let's plug in to other sources of revenue.
I've seen enough of the place that I know it would be tasteful.

Go for it.
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Bucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:16 PM
Response to Reply #27
38. Like Democratic themed condoms, body oils, and vibrators! It'd make a mint
Especially if they're mint flavored
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me b zola Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:10 PM
Response to Original message
29. You have my support
The few donations that I have been able to manage have been small, and I couldn't even afford one this last time around. I love this sight and wish that I could contribute more, but my $$ circumstances have become more difficult. Ads would be only a slight inconvience in comparrison to what we get back from DU.
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dogday Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:10 PM
Response to Original message
31. I do it on my site-It will make you money
On my best month of Halloween I receive over $700.00 dollars for my google ads... I average several hundred dollars a month... It helps pay the bills...


Holiday Graphics
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Bucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:11 PM
Response to Original message
32. I think this makes sense. Give it a try.
I'm certain we haven't seen the last fundraiser from DU. But ads in a media journal like DU are certainly acceptable. It's not like you're Sesame Street.
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hobbit709 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:11 PM
Response to Original message
33. Does this mean
no more Grovelbot?!?!?!?!
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:12 PM
Response to Reply #33
35. I don't think GrovelBot is ready to retire yet.
But you never know.
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Lisa0825 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:12 PM
Response to Original message
36. I actually LIKE Google Ads!
They have them on ScubaBoard, and they are very well-targeted! I missed them when I paid to be a member, because members don't see the ads. I found more relevant websites, good companies to shop with, etc from those ads! I also like the ones I see on Gmail. I often see an ad about something I was just asking someone by email, and get information about exactly what I was looking for.

I usually don't click on banner ads much, and I avoid pop-ups at all cost, but Google Ads have been very unobtrusive and probably the BEST targeted ads I have encountered.

I'm all for y'all giving it a try!
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democrank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:16 PM
Response to Original message
37. Let`s do whatever it takes to keep this site going.
I appreciate your discussing this with us. One thing about DU administrators...they never take you for granted and they never let you down, so best of luck with this venture. Try to not feel badly about our fundraisers. It`s the least we can do. Du is the best of the best.
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Mr_Spock Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:18 PM
Response to Original message
40. Thanks for running this by us before implementing it!
It is SO much easier to understand something "new" when it is explained to us as clearly and logically as in this post.

I will reserve comment on this experiment as much as possible. I hope it works out well for DU. :D
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charlie Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:19 PM
Response to Original message
42. Humble suggestion
That you put the ads after the discussion content in the markup. Not necessarily in the layout, but the markup.

I've seen all too often slow or nonresponsive ad servers stop page rendering cold at the point they appear in the code (this can especially happen in pages that use table-based layout, like this one). Not only can a hanging page frustrate users, but it can increase requests to the server as they click refresh repeatedly trying to "fix" the trouble.
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:28 PM
Response to Reply #42
49. This is an interesting idea.
I'm not sure it would work for our site, though. Since the content of our pages are generated by the users, we won't always know exactly how they will look, which makes it hard to put things out of order in the code.
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charlie Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:41 PM
Response to Reply #49
61. Discussion content is created by the users, yes
But not the page headers, footers, sidebars, etc. I wanted to point out that there could be undesirable consequences to inserting ad code say, between the logo/menu and main content, instead of between content and footer. Just something to keep in mind while setting things up. Of course, if the plan is to put ads directly into discussion threads, then this is moot.
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RoyGBiv Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:36 PM
Response to Reply #49
158. Ditto this ...

Nothing kills the utility of a website quite like ads placed badly that are unresponsive. I avoid sites like this or set up hosts entries that essentially block the ads entirely.

I don't have a problem with ads per se, because I understand you have to pay the bills, but when they interfere with the responsiveness of the site on which they are placed, it becomes quite irritating, especially to those of us who *do* in fact contribute financially.

As charlie said, it's not about how the site looks, but how it responds, and where the code is placed in the markup is what affects this.



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Marnieworld Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:21 PM
Response to Original message
44. I must say- you guys are the coolest
I am always so impressed when you take the time to explain these types of things to all of us. It would be so easy for you to add ads, or change the format of things without any notice or explanation. What could any of us do about it except just roll with things as they happen. It's moments like this that you take the time to make this more than a website but a community and that is just so freakin' great. I've donated. I'll keep on donating when I can but my question is what can we do to help make these ads work? Is it a question of clicking on them? Will they have a progressive bent or just be randomly selected?

Thanks as always to all of you. I don't know what I would do without DU.
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:32 PM
Response to Reply #44
53. The ads are targeted based on the content of the page.
So they should generally be progressive, but there may be plenty of times when they are not. We'll see how well it works.

I'm not sure what you all can do to help out. You could click on ads when you see ones that interest you. But don't just click for the sake of clicking, because that would be counted as fraudulent.
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Marnieworld Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:38 PM
Response to Reply #53
57. Gotcha
Once again thanks for the headsup! :hi:
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leftstreet Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:19 PM
Response to Reply #53
110. This could be entertaining
Since content is user generated

"Will SOMEONE give BUSH a BLOWJOB so we can IMPEACH HIM?"



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ronnykmarshall Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 05:37 PM
Response to Reply #53
141. That's cool.
I think it's very cool that google has taken notice of the popularity of DU. This would be one less thing for yous kids to worry about (fund raising).
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peace13 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:22 PM
Response to Original message
45. Go for it.
It could smooth over some of the month to month trouble. Thanks for all you do to keep this boat afloat. Peace, Kim
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underpants Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:23 PM
Response to Original message
46. Is this "Google" that you speak of doing any business with China?
:yoiks:

:popcorn:
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file83 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:02 PM
Response to Reply #46
103. Oh boy, here we go.
:popcorn:
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rich4468 Donating Member (13 posts) Send PM | Profile | Ignore Wed May-24-06 01:26 PM
Response to Original message
47. Be careful...
Just make sure we're not going to see "Condi 2008" or "Conservative Tshirts" ads like I sometimes see on other progressive blogs (I used to see these on Huffington Post all the time but not lately).
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:18 PM
Response to Reply #47
86. Well, it will give us an excuse to really vent and be derisive!
Sorta like a virtual punching bag to rid oneself of any of them there internet aggressions!!!!
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Az_lefty Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:27 PM
Response to Original message
48. give it a try...
if it becomes a problem you can always pull it. Thanks for letting us know whats going on.
:hug:
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:29 PM
Response to Original message
50. Don't Trust Google...

Big Broother is well-connected



http://www.google-watch.org/bigbro.html
_____________________________________

" We are moving to a Google that knows more about you."
— Google CEO Eric Schmidt, speaking to financial analysts,
February 9, 2005, as quoted in the New York Times the next day




UPDATE 2004-07-18: A new California law, the Online Privacy Protection Act, went into effect on July 1, 2004. Google changed their main privacy policy that same day because the previous version sidestepped important issues and might have been illegal. For the first time in Google's history, the language in their new policy makes it clear that they will be pooling all the information they collect on you from all of their various services. Moreover, they may keep this information indefinitely, and give this information to whomever they wish. All that's required is for Google to "have a good faith belief that access, preservation or disclosure of such information is reasonably necessary to protect the rights, property or safety of Google, its users or the public."<snip>

http://www.google-watch.org/krane.html


Google Watch -- http://www.google-watch.org


I would be very hesitant to get involved with Google. This site could be exposed to the very people who wold love to mine it and/or shut it down. Don't give them access to anything!






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Divine Discontent Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:16 PM
Response to Reply #50
84. sadly...
I thought the same thing and rolled my eyes.

I've come for years and enjoyed so much, and provided many DU users with great pro dem designs and anti bush ones to laugh at, and I'm very concerned that DU would consider getting involved with Google who, although not inherently 'evil' has connections to people who could use data mined from DU to figure out who all of us are, what we order, look at, you name it.

I hope there are experts at DU, or have been contacted, thoroughly making sure they're not able to deduce information by configuring with the DU servers.

Look, I know DU needs money, but the immense security violations we're under now, without question, is unbelievable, and I'd be very careful using them.

It's great Skinner is always so quick to respond to questions, you don't get that elsewhere, and he's being very helpful with all our concerns, he'll probably respond to your google jpg.


AND A REMINDER! Everyone start checking out your state's DU forum now for organized events, we are coming into the election cycle, let's get active and root out the repugs...


www.cafepress.com/warisprofitable
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:48 PM
Response to Reply #84
101. Gotta give you a kick on this one...

Well said.

:kick:



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Missy M Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:30 PM
Response to Original message
51. Sounds good to me.
Bills have to be paid and this sounds like a good way.
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warrens Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:30 PM
Response to Original message
52. Ads don't bother me unless they force me to watch
Otherwise, they're just added information. I like a lot of the ads at Bartcop and have bought some stuff from progressive vendors, so there's an upside and little downside. Go for it.
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Scoody Boo Donating Member (634 posts) Send PM | Profile | Ignore Wed May-24-06 01:33 PM
Response to Original message
54. Skinner, this is your site...
While I enjoy the fact that it is here in it's current form, you do what needs to be done to make it viable. The rest of us can work around it.
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VelmaD Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:35 PM
Response to Original message
55. Just make sure you keep an eye on the ad content...
I don't want to go through the experience again where we had the blatantly sexist ad that caused such a kerfluffle a couple of years back. *shudders at the mere memory*
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Imalittleteapot Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:36 PM
Response to Original message
56. Will you be able to refuse an ad
if the content conflicts with the interest or sensitivity of this community? If so, go for it. I don't want to see Pro-life fetus or McCain '08 ads.
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rucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:13 PM
Response to Reply #56
132. If you see them, click on them.
Edited on Wed May-24-06 04:14 PM by rucky
then go back to your regularly scheduled activity.

that way, they pay, DU gets paid, but they don't see results. they'll get the message soon enough and pull the ads themselves.
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Hugin Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:41 PM
Response to Original message
58. If a by a partnership they don't try to influence DU...
I'm all for it.

Really, I have no problem with making money with DU.

:thumbsup:
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Lib Grrrrl Donating Member (801 posts) Send PM | Profile | Ignore Wed May-24-06 01:41 PM
Response to Original message
59. What About Making It An Option for Donor-Starred DU'ers
to turn off the ads...and non-donors have to just deal with it?

Is that possible?
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Hugin Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:42 PM
Original message
Hey! Great idea!
:thumbsup:
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file83 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:06 PM
Response to Original message
105. That is a great idea - afterall, the donor starred DU'rs are only a few
thousand people, as skinner claims (of course, the donors probably generate a greater proportion of the traffic). But even still, there are over 100,000 unique visitors a day, why should the donors have to view the ads?
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demobabe Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 07:52 AM
Response to Reply #59
183. That's what dKos does
I think it's a great idea.
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Tuesday_Morning Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:41 PM
Response to Original message
60. Thanks guys
I appreciate the explanation and considerate attitude.
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brainshrub Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:42 PM
Response to Original message
62. I monetized my blog with Google Adsence a month ago.
Edited on Wed May-24-06 01:51 PM by brainshrub
I know what you mean by the paltry income advertising generates. For as much traffic as I get, I thought I would at least clear $50 a month!

Best of luck to you during the trial-period.

ON EDIT: I think the economics of blogging will drastically improve over the next few years. Advertisers are starting to realize that while blogs and forums are easy to start, the quality and traffic is difficult to maintain.
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Divine Discontent Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:28 PM
Response to Reply #62
89. are you getting a 1/20 of the hits DU gets?
based on the hits Skinner mentioned above, what's a total GUESS of what you think DU could make? it may make the fundraisers obsolete, as long as we're protected as users, I'm all for it.


www.cafepress.com/warisprofitable
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brainshrub Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:41 PM
Response to Reply #89
117. Oh gosh no! I get nowhere near the kind of traffic DU gets.
I get nowhere near the kind of traffic DU gets. In my wildest dreams that happens!

According to SiteMeter, I'm getting between 750 - 1200 unique visits a day. (My own site-stats say much higher, but I like SiteMeter because it's more objective.)

I will not venture a guess as to how much DU may make for two reasons: 1) There are too many factors to consider. 2) I don't care. We on the Left are notorious for under-paying our talent. DU provides an invaluable service to the progressive community; the Admins should be generously compensated for their time.
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DemInDistress Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 11:27 PM
Response to Reply #62
162. nice blog..I just visited and found it refreshing.. The dear nsa
story was good. I'll probably be back soon..
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trogdor Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:47 PM
Response to Original message
63. Two words: popup ads.
I might be missing the mark, but for awhile, DU had these gawdawfup popup ads that were impervious to Mozilla/Firefox's popup blocker. Yes, they were indeed poorly targeted. I don't think there are very many DUers who are into the various forms of patent medicine, bad anti-virus/popup/spyware software (which contains spyware), or spurious e-loans. This was the sort of stuff that was stealing my bandwidth for no good reason.

I think I speak for a large percentage of DUers when I say I really, really fecking hate popup ads, especially when I inadvertently click on one of them, and you get sent to some truly awful website that resets your default home page, puts a hundred tracking cookies on your system, and crashes your browser. Everybody ought to be able to make a living, but those were really annoying, and I doubt they were making you much money.

What I would want to know from Google, beyond the possibility of popups users can't do anything about, is whether the advertising can be turned off for users who, um, paid...an...additional monthly/annual fee, kinda like Salon or DailyKos.
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charlie Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:51 PM
Response to Reply #63
65. Google adsense doesn't use popups
They're text ads. In fact, Google won't allow adsense to be used on webpages that include excessive popups.
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trogdor Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:14 PM
Response to Reply #65
108. Thanks.
;-)
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MissB Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:50 PM
Response to Original message
64. Skinner, you said the ads are based on the contents of the page.
So if there is a thread up arguing about WalMart, should we expect to see an ad for WalMart? Just curious.
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TygrBright Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:05 PM
Response to Reply #64
74. That could be QUITE amusing! In fact, we could start a whole...
...new forum dedicated to starting topics that would generate ads for us to analyze, deconstruct, mock, and generally amuse ourselves with.

I like this!

evilly,
Bright
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rucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:12 PM
Response to Reply #64
131. I think they match metatags, not content.
and the site-based option for advertisers lets them target specific sites (not keyword activated).
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Maddy McCall Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:54 PM
Response to Original message
66. May I make a suggestion? Do not cut out donor stars.
Sure, go ahead with the Google ads--I have no problem with that.

But you should keep the system in place that only donors are allowed starts, and the little perqs that come with the stars.

Why? Well, I don't own DU, of course, but every time I make a donation, I feel that I have made a little investment in our community.

I think that you should keep the donor star system in place--maybe not run the quarterly fundraisers, by keep the donor stars in place. If it gets to the point that DU doesn't need the funds from the stars, then you could give the money to a Democratic candidate or to a charity (think about how many DUers were affected by Katrina this year--a donation to Habitat for Humanity would be nice, for instance).

I just think that you need to continue the star system, because it makes donors feel like they have an interest in the community.

As for Google, GO FOR IT!
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_testify_ Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 12:01 PM
Response to Reply #66
189. What a great idea
Instead of a quarterly fund drive (if they're no longer needed), each quarter we can raise funds for charity! The generosity of DUers is amazing, so we'd be sure to make an impact.

:toast:
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kstewart33 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:56 PM
Response to Original message
68. I'm all for it, Skinner. Also:
I think you should use the money you raise from this to pay yourselves. I don't mind donating to DU about twice a year, and I'd bet that very few of us do mind. So give yourselves a pay raise with the income.
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oldtime dfl_er Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 11:47 PM
Response to Reply #68
164. This is my opinion also
at least for the moment. I don't mind donating to DU and I do it every quarter. I'll still donate when asked. But this is worth a try, as I know there's always a need for additional income. And I trust Skinner to make the right decision if it turns out adsense isn't working for us.

http://www.cafepress.com/scarebaby/1446062
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Neoma Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 01:57 PM
Response to Original message
69. Well if it's annoying i'd be annoyed.
But this sounds pretty cool, and that's a understatement.
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dubyaD40web Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:00 PM
Response to Original message
70. Go for it!
I make a shit load on my site.
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TygrBright Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:00 PM
Response to Original message
71. So long as I can block the ads with AdBlocker, it won't...
...make spit's worth of difference to me either way. I say go for it!

As long as I don't have to look at 'em, I don't care how many are lurking there. And if DU can make a little cash out of it without losing integrity, privacy, etc., more power to ya!

encouragingly,
Bright
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SharonRB Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:03 PM
Response to Original message
72. As usual, you have my full support, Skinner
I think this sounds like a great money-making idea.

I'm actually shocked at how few people donate, even just a little. For the amount of time so many people spend here, I would have thought it would be a lot more people donating.
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annabanana Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:04 PM
Response to Original message
73. Well, I don't really think of myself as a "visitor".....
since DU is more like an extended family.
But give it a try, and if it makes me really, really, grind my teeth, I'll let you know.
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:07 PM
Response to Reply #73
77. Visitors, I think, are nonmembers who just browse and don't join
Everything from the angry rightwingers who keep tabs on this place, to simple reading lurkers, who don't want to chime in.
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madokie Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:05 PM
Response to Original message
75. I would be willing to pay monthly due's. Just whatever it takes to
Keep DU up and running, everybody happy. (owners and admin)
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MADem Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:05 PM
Response to Original message
76. Do it, what the hell
If it doesn't work, you can always back away. Just make sure that your trial run is just that, and doesn't lock you in for longer than it takes to get the lay of the land...then, sample opinion, and go from there.

My attitude is that anything that puts a spare dime in a democratic race is a good thing, and I'll put up with ads if it means more people will be able to either donate to Dems or just keep up with inflation or their internet bill!

Go, do, try, enjoy!!!!!
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blogslut Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:14 PM
Response to Original message
80. Google
I agree, their targeting has improved a great deal over the past couple of years. As well, DU is busy enough that you will probably see some fairly decent click-thru conversion ratios. Go for it, just don't make any super long-term commitment.

I have another suggestion. Since you're already in the BlogAds program, have you ever considered opening up low-cost classified ad space? You know, the type some blogs have where an individual can run a small text-based ad in the side-bar, under the graphic ads?
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skids Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:15 PM
Response to Original message
81. One thing to grill them on...

...is the reliability of the servers providing the ad images (and the manner in which the
DNS thereof is configured.)

The best things would be for the ad images to be automatically fed to DU and hosted on DU's servers.
That might sound like a bad idea bandwidth-wise, but from the perspective of the visitors it will
speed up the site. If you rotate several ad images from several servers in and out of the
pages, each requires a DNS lookup and subsequent download and that can really slow down a
site's responsiveness if the DNS or ad image servers are slow or worse yet, malfunctioning.

Failing hosting the images It's better of course if these sites are highly reliable, and would
be best if they came from a limited number of image hosting services rather than from all over
the place. Perhaps with AdSense google hosts them all (I'm ignorant there), which would be a
good thing presuming Google can offer some level of assurance that their servers are robust. As
to DNS a lot of large companies like to play tricks with DNS load balancing and as such crank
their expiry times on records way down, which causes more frequent DNS lookups as the entries
time out of your visitors' caches.

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robinlynne Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:15 PM
Response to Original message
83. I really appreciate the way you explained this!
How wonderful to be around people who actually act the way they talk politics! This only makes me want to support you more. And thank-you for opening the discussion, for the democracy, so we can let you know what we think and help build DU.
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JerseygirlCT Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:20 PM
Response to Original message
87. Sounds like a good thing to try. nt
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BlueJac Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:34 PM
Response to Original message
90. Give it a try.....
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Gold Metal Flake Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:35 PM
Response to Original message
92. Google ads have worked out well for me at my forum.
I urge you to give it a try. Getting started is free, so no risk. Clicks pay, but what brings in the most revenue is when people click on an ad and follow through with a purchase. Revenues are not consistant month to month, but I have noticed increasing averages overall. The code can be used in may interesting ways. Since I am planning to move from an antiquated forum software to PHPBB I have played with a code to place a set of horizontal banners after the OP in a thread, and it works great. I'd like to mod that code to also put a banner after a 10th post in a thread for long threads. Anyway, do it.


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Divine Discontent Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:38 PM
Response to Reply #92
95. yick...
I really don't want banners in between our posts...

remember, DU gets lots of donations, over 1100 this quarter for an avg of $20 Skinner said. I hope it doesn't seem 'annoying', is all. I don't mind ads that are at the top, side or bottom of a page.
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kpete Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:35 PM
Response to Original message
93. as far as I am concerned...
It is your call...

Peace!
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diamondsndust Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:35 PM
Response to Original message
94. Good luck with it.... adsense can provide good revenue, but....
just be careful. I had an adsense account on a new website that had, at the time, less than 2000 visitors. I checked my account one day out of curiosity and found that I had a whopping seven dollars in my account after 2 months. About a week later I went to check it and found my account had been disabled due to "fraudulent clicks". I wrote Google and asked them to explain to me and show me where the fraudulent clicks were and they couldn't, but still disabled my account.

Needless to say, it kind of soured me on adsense revenue. Just hope they don't do it to you if you show a lot of clicks.

On the other hand, if you need any help with it, let me know. I have a lot of articles and some software on how to maximize your profits from adsense, and I'll be glad to share with you.
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Warren DeMontague Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:44 PM
Response to Original message
97. Why, I haven't seen such a sell-out since R.E.M. recorded Fables of the
Reconstruction!!!

...Of course, that turned out to be a damn fine album.

Anyway, jus' funnin' ya. If it helps pay the bills, I probably won't care. Even neon signs shaped vaguely like nude women (or men) won't get my burlap shorts in a bunch.

But I did like the stickies, too.

:hippie:
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_Wayne_ Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:45 PM
Response to Original message
98. Capitalize on DU's popularity, Skinner
This website is well-organized and well-maintained; the discussion forums are the best on the web. The DU administrators deserve any financial benefits as a result of the hard work. I think you shouldn't apologize for the advertising; if the DUers disliked it that much, I'd challenge everyone to donate more to the site.

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hexola Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:46 PM
Response to Original message
99. Will Google get our data?
Like - will Google know how many times I've been fed a certain ad or if I clicked on it...?
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rucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:10 PM
Response to Reply #99
129. not you, personally
google may know, but they don't share that with the advertisers.

they only know how many clicks they got.
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Jeffersons Ghost Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 02:47 PM
Response to Original message
100. did you tell them to rank DU on top, where it belongs? lol, K&R!
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NastyDiaper Donating Member (806 posts) Send PM | Profile | Ignore Wed May-24-06 03:01 PM
Response to Original message
102. Grovelbot votes no.
Edited on Wed May-24-06 03:01 PM by NastyDiaper
Wow, have to give google credit for doing their research, and having the incentive to track you down. No wonder they are kicking ass.
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NMDemDist2 Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:03 PM
Response to Original message
104. you guys deserve a raise and now EarlG's got a wife to support too
and I know Romeo rations and Programmer Chow adds up fast

go for it!

:hi:
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stevietheman Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:11 PM
Response to Reply #104
107. Why can't the wife support Earl? This is the 21st century, right? n/t
n/t
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:06 PM
Response to Original message
106. For those who'd like to learn more about Google - click on logo...







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Hawkeye-X Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 03:29 PM
Response to Reply #106
194. No.
I won't. Brant is already a fucknut. I won't give him the liberty of knowing that I looked at his site.
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BootinUp Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:15 PM
Response to Original message
109. I say, give it another go. n/t
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BooScout Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:20 PM
Response to Original message
111. Just don't do pop-ups.........I HATE pop-ups...
Other than that ads don't bother me at all.
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Catchawave Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:24 PM
Response to Original message
112. Great idea !
I love Google and DU, sounds like a nice marriage :hi:
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Brazenly Liberal Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:25 PM
Response to Original message
113. If they're saying the targeting is better, they're lying.
I know of a half dozen sites, including ours, that cancelled Google adsense ads because they constantly turned up ads for rightwing, GOP-type stuff. Republican dating services, etc. If you say 50 bad things about George Bush, all the google software sees is "George Bush" and decides The Young Republicans are a fine match for you.

With all the mention of prominent Republicans here, I'd predict you'll get the same.

Now, depending on how you look at it, that's not necessarily a bad thing. You can take the attitude that it's nice for the GOP to pay the bill for people to organize against them. :evilgrin:
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Brazenly Liberal Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:46 PM
Response to Reply #113
118. Hey, Skinner, if you're still reading this thread....
My suggestion - tell Google to take a hike and sign on with one of the big ad providers. Get a deal that pays per impression, not per click. Per click sucks. People will swear to you on a stack of "Fahrenheit 9/11" DVDs that they'll click on them like crazy. And they mean it. But a week later, they forget about it, get busy, get caught up in conversation, whatever, and the initial rush of click income slows to a trickle.

You can run skyscraper ads on the right side of the screen without any real diminishment of the "DU experience." The guys who own and manage this site have a right to make a decent living. You guys are unusually liberal (so to speak, hehehe) in your policies allowing people to promote one thing or another. Half the people who post here are selling or promoting something in their sig lines, so I can't imagine they'd want to complain about you all being able to know the check for the mortgage payment will be good next month.

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Ksec Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:26 PM
Response to Original message
114. IMO thats fine.
Maybe youll quit squeezing the life blood from the members if you get some ad money.

:)
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linazelle Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:29 PM
Response to Original message
115. Great opportunity. I wish you sucess. n/t
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Spazito Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:37 PM
Response to Original message
116. Sounds like a sensible idea to me!
Certainly worth a try, nothing ventured nothing gained.
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rucky Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:52 PM
Response to Original message
120. I'm an advertiser that (formerly) uses Google
Edited on Wed May-24-06 03:54 PM by rucky
I've been pretty dissappointed with the conversion rates, and the CPMs always seem to hit my maximum allowed. I would also max out my budget in a matter of hours with tons of hits to my homepage. I paused my campaign about 2 weeks ago, and it hasn't affected my sales one bit.

If your proposal gets a positive reception, I would consider advertising here - i just hope the users are aware that advertisers are paying each time you click, and would appreciate the patronage. We're not all big companies with budgets that can afford frivolous clicking.

rucky

www.duckduckgooseboutique.com
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kerouac Donating Member (288 posts) Send PM | Profile | Ignore Wed May-24-06 03:53 PM
Response to Original message
121. google section targeting
The worst thing about google ads is the lack of control. You can exclude specific sites through your account, which is nice, but that only goes so far. One other thing you can do is section off specific portions of the page the ad code is on. You can find out about it at:

https://www.google.com/support/adsense/bin/answer.py?answer=23168

But so long as the content of the messages being posted is used to deliver the ads, you're going to get ads showing up for things/sites that annoy you. The only good thing about it is that every time a du'er clicks on the ad, the people that annoy you have to pay :)


- K
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riona Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 03:54 PM
Response to Original message
122. Go for it
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4_TN_TITANS Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:00 PM
Response to Original message
124. Thanks for the heads up...
sure, give it a try!
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nolabels Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:01 PM
Response to Original message
125. I don't mind, or even like advertisement that is helpful and to the point
I am obviously weird a lot of times but that being said it seems to me that the advertisement thing would only be cool if posts don't get deleted if we are critical of the the products for one reason or another. This place is a lot better than when I first came here and success often breeds success.

Btw squeezing is a good thing sometimes :pals:
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JPZenger Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:01 PM
Response to Original message
126. When we see your endorsement of Lieberman...
Edited on Wed May-24-06 04:02 PM by JPZenger
I have no problems with ads on the sidelines. But if we see a big endorsement by Skinner of Lieberman right next to a big ad for Lieberman, they we should worrry. (smile).
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kentuck Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:11 PM
Response to Original message
130. I say , go for it!
If nothing else, you can get a barometer of interest that may give some sort of measurement for the future. A lot of Democrats read these pages.
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Cha Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:29 PM
Response to Original message
133. It will be interesting.
Sounds like Google has come a long way since 2003, just like us.
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DemExpat Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:34 PM
Response to Original message
134. I hope that this time it is satisfactory for us and lucrative for DU.
:thumbsup: for a try.

DemEx
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nevergiveup Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:36 PM
Response to Original message
136. It's a better idea than a bake sale,
although I am a sucker for cakes and cookies.:9
Hey, no problem with me. Spread ads all over the place. If they start causing anxiety, I'll let you know.
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TriMetFan Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:52 PM
Response to Original message
137. Give a try and see how it goes.
If it makes money for this site and it can help you all, then I don't see why going for it.
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blondeatlast Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 04:59 PM
Response to Original message
138. While I remember the 2003 debacle, I feel confident in yout managemnet, S.
Go right ahead and I will still donate if necessary!
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Taxloss Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 05:36 PM
Response to Original message
140. No, Skinner, no no NO!
As if there wasn't advertising on DU already - that left-hand sidebar is always touting something. It's nice to come to part of the internet that ISN'T clogged with advertising. And there is no such thing as "subtle" advertising - it is inevitably designed to attract attention, even GoogleAds. What next, popups, and dancing smileys, and 10,000 free ringtones? "The fart button"? Seriously, guys, don't do this.

As for the donor system - I appreciate that it doesn't provide a stable cashflow. What it does provide is two things. First, donors "buy into" the site on an emotional level, and care for its wellbeing. Not that non-donors do not; but a donation is an extension of trust more than money that lends an attachment. Second, the donor system provides feedback for you guys about how the site is doing - far better feedback than advertising.

(Full disclosure: I am a Friend of the Adbusters Foundation and consider advertising a serious social ill.)
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Taxloss Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 05:56 PM
Response to Reply #140
142. While we're at it, let's talk about Google's complicity in censorship in
China.

Now, Google is a great company in a lot of ways - I often use their search tool and I have a gmail account. But Adsense is different, it's entering a commercial relationship with Google. On that basis ... I think a dissident website should be careful about entering that kind of relationship with a corporation that has behaved very badly in terms of pandering to the enemies of free speech.

Maybe you think I'm being a hypocrite, and it's your website. But I urge you to reconsider this experiment. DU's fundraisers have been getting more fun and more inventive, a good trend. Isn't there more that can be done in that direction?
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Ladyhawk Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:52 PM
Response to Reply #140
191. I'm with you, Taxloss. What is all this crap???
I don't have a lot of money to donate, but I donate at least a little to DU every year. One of the reasons I like DU is the paucity of ads. Why are you doint this? Ugh! Jesus, I just got rid of TV and its constant ads. Yuck!

Obviously, this point of view isn't popular. I don't care. This ad idea sucks.
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michael_1166 Donating Member (412 posts) Send PM | Profile | Ignore Wed May-24-06 05:58 PM
Response to Original message
143. I've got Firefox with the Adblock plugin,
so I'll see the ads only once anyway.
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BlooInBloo Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 05:59 PM
Response to Original message
144. Ack - did fundraiser go that bad? Sorry I'm jobless n broke...
Else I woulda contributed... :(
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Lithos Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 06:03 PM
Response to Original message
145. Targeted ads that are in context
Definite. Would be good if they could even get ads from "Blue" companies here too, though I doubt that.

Ads that don't make sense to DU such as those from several years back, no. No way.

L-
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Caution Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 06:13 PM
Response to Original message
146. I am 100% in favor of this. DU as a resource is valuable enough
that a few ads here and there won't bother me. And if the ads can help to pay for the operating costs the small inconvenience is well worth it.
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Oversea Visitor Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 06:49 PM
Response to Original message
148. Its a good idea
But there is a possible middle ground.
Why not build in an option where where donors wont have to be expose to the advertisements.

You still get your advertisements and the revenue generated.

The donors get special option of not being targeted by the advertisements and hey if you say we only a thousand strong it would not drastically effect your ad revenue.


See you can eat both your pies :rofl:

Have the support of all the donors
and enjoy the advertising revenue.
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byronius Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 07:03 PM
Response to Original message
149. Skinner, I absolutely trust you in these matters.
I'm donating about 400 a year -- I wish it could be more. To me, this is the most Important Thing Ever. When I win the lottery, you're getting a giant chunk of it. Press on, make your decisions -- I'm behind you.
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Raine Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 07:04 PM
Response to Original message
150. Go for it...
I see that they won't be Pop-up (which I despise) so I think if it helps the DU I'm for it! :-)
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Sarah Ibarruri Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 07:15 PM
Response to Original message
151. As long as this remains DEMOCRATIC underground....
Edited on Wed May-24-06 07:16 PM by Sarah Ibarruri
and doesn't begin to allow for a place for Republicans and other right wingers, go for it!
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LoZoccolo Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 07:58 PM
Response to Original message
152. I would put a procedure in place beforehand to deal with objections...
Edited on Wed May-24-06 08:00 PM by LoZoccolo
...that would prevent them from becoming drawn-out battles staged in General Discussion. There was a protracted struggle at Daily Kos over an ad that featured a pie fight between two women (I think it was an ad for the Gilligan's Island movie). Then some people went and splintered off to make a blog that kept talking about the pie fight and what it's presence on Daily Kos meant.

http://womenkossacks.blogspot.com

I'm not worried about there being right-wing ads because like, who would click on them? If they want to put poorly-targeted ads anywhere it would be their loss.
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txwhitedove Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 08:52 PM
Response to Original message
153. Key word "experiment"...
Bear in mind the old axiom “What sounds too good to be true,
probably is.”  As a newbie DU donor, I appreciate the
explanatory heads-up, along with all the informative
suggestions provided by readers.  Sounds worth a try on
limited, DU controlled experimental ads.  Please keep the
stickies!
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bajamary Donating Member (427 posts) Send PM | Profile | Ignore Wed May-24-06 09:23 PM
Response to Original message
154. What kind of data mining will Google get from DU?
Hi Skinner,

As the director of a struggling non profit whose doors look like they maybe closing in Sept. I can totally understand DU impulse to take the Google money and place their ads.

However, I am like others on this discussion seriously concerned that Google will have a broad access to much of the "data" and visitors from DU. This might not be a good idea at all.

Have you been able to clarify what kinds of data Google and their AdWord clients get from DU?

We also used AdWords for a special project and I was amazed as to how much data we got on each and every click.

Best,
Mary


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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:18 PM
Response to Reply #154
155. I'm with you Mary...

The risks seems to far outweigh the benefits. Have you checked out Google Watch? -- http://www.google-watch.org



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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:20 PM
Response to Original message
156. Spooks on board at Google...

"Matt Cutts, a software engineer at Google since January 2000, used to work for the National Security Agency and had a top-secret clearance. Google would like to hire more like him. Can you trust Google with a database of all the search terms you've ever used?"

http://www.google-watch.org/jobad.html



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Donailin Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:25 PM
Response to Original message
157. You gotta make a living, so go for it!
everyone else does -- just take care not to allow advertisements that are contrary to progressive values
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:40 PM
Response to Original message
159. There will be no way to control the ad content - Example...
"The three drug ads on the right side are context-sensitive ads from Google, but they are fed to the newspaper by DoubleClick. They exhibit the evil that the reporter is trying to expose. There are only two problems: 1) the newspaper has little or no control over the ads that appear, and 2) they're making money off of the ads. The excellent reporting is part of the solution, while the newspaper itself remains part of the problem."





http://www.google-watch.org/drugnews.html


How would you like to have recruitment ads on the same page as a report on an anti-war rally?





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RoyGBiv Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 10:45 PM
Response to Original message
160. Ad Free Version ...

Once your initial experiments are over, would it be possible to consider a version of DU that is ad free for those who donate a certain amount quarterly, yearly, or whatever you deem fair?

A know of a number of sites that do this sort of thing. Non-paying members get served ads. Paying members don't.

I *do* understand why you would be considering this and in theory have no problem with it, but ads do become annoying, no matter how well targeted, in fact sometimes because of how well they are targeted. Is a discussion about AT&T, for example, going to end up serving us a bunch of ads for AT&T services? (I've seen AT&T, Dell, and even Wal-Mart ads on progressive oriented sites that use AdSense.) If so, I will have a problem with that.

In any case, one possible way to lessen the complaints that may develop in the future would be to offer an out for those who don't want the ads at all would be some sort of subscription requiring a certain level of payment. That said, I don't know from personal knowledge how difficult this is to set up, but it seems as though it could be accomplished fairly routinely, the same way certain menus, graphics, etc. can be displayed for some users and not others. I've done very, very trivial versions of the latter just with cookies.

Anyway, just something to consider...

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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 06:35 AM
Response to Reply #160
173. We have discussed creating some option...
...so members can pay to get rid of the ads. But we aren't going to make a decision on that until after we have tried out the ads for a while.

As for getting ads for AT&T, Dell, Wal-Mart, or the like: If you have a problem with getting ads like that, then I think it is fair to assume that you will probably have a problem with many of the ads we get. We will have some limits about what we want on our site, but we don't want our limits to be so ridiculously narrow that we have to reject half the ads we get.
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RoyGBiv Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 07:11 AM
Response to Reply #173
179. Thanks and FWIW ...

By "problem" I don't mean "run around like a screaming banshee because I just can't tolerate this" problem. I just suspect a lot of irony nerves to start twitching when there's some lengthy discussion about NSA spying, cooperation from AT&T, etc., and then seeing an ad on some part of the same page for AT&T.

Ya gotta do what ya gotta do, though, and I'm confident y'all won't let it get too bizarre.

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Renew Deal Donating Member (1000+ posts) Send PM | Profile | Ignore Wed May-24-06 11:46 PM
Response to Original message
163. You guys have a good track record
So have at it. :thumbsup:
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alfredo Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 12:09 AM
Response to Original message
165. No flashing ads!!!

Please

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Dead_Parrot Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 12:25 AM
Response to Original message
166. We'll probably all bitch and leave
Nothing new there, then. :D Go for it Skinner!
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 01:43 AM
Response to Original message
167. From - Free State Project Forum...

<snip>For the proof do a search (using a less evil search engine, http://www.alltheweb.com or even http://www.yahoo.com) for the words "Google immortal cookie"

The problem isn't policy, it's data retention. If they have it the government can buy it, or if google refuses to sell, seize it. Google is just one Patriot Act and sealed court order away from becoming a wholly owned subsidiary of the domestic intelligence apparatus.

In fact, this may have already happened.

If you don't like being spied on avoid google. Do not do business with them. Do not trust them.<snip>

http://forum.freestateproject.org/index.php?PHPSESSID=ea0df4fe8ca1879c9df6b63ecbf269ac&topic=8311.msg112487







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Autonomy Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:30 AM
Response to Original message
169. Why did you wait to tell us?
You got the call a week and a half ago, just before the fundraiser started. So why did you wait until after receiving all those donations to reveal this plan?

I'm not going to stop visiting DU or anything, and I still plan to donate soon (finally started working after many months of being unemployed), but I am not impressed with what looks like really shady, bottom-line, corporate, Republicanesque bait-and-switch move.

People are congratulating you on your forthrightness, but I see it exactly the opposite. You really should have mentioned it before beginning a fundraiser if you thought there might be even a CHANCE you would start using ads. From the looks of it, you had full knowledge and intentions to run the ads, and just chose not to tell us.

It seems to me that the donations were received under false pretenses. I can't congratulate you for that.
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Skinner ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 06:50 AM
Response to Reply #169
175. I guess it's a good thing you didn't donate during the fund drive.
Seeing as it was held under shady, bottom-line, corporate, Republicanesque, bait-and-switch false pretenses.
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Autonomy Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 11:40 AM
Response to Reply #175
185. That's all you have to say about that?
You're not concerned at all about the appearance of impropriety?

I may have to rethink my intention to donate.
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 06:51 AM
Response to Reply #169
176. So much for the idealism we hope to share here...

I guess all that remains is "ideology" on the "right" & idolitry elsewhere.


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Random_Australian Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:38 AM
Response to Original message
170. Will there be ads warning us that our left knee will turn into asparagus?
Yes, I'm popping in from the Lounge, and had to add that to K&R to keep my reputation. ;):D
K&R.
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darkmaestro019 Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 04:36 AM
Response to Original message
171. You gotta do what you gotta do. You guys rock, and I don't
blame you a bit for giving it a try. I want DU to stay online and times right now are rough. I give you guys like pocket change and it took me an eon to do that, but it's not cause I don't love you--it's cos I'm BROKE. That's the pocket change that buys stamps to pay the rent we finally scraped up--or a can of cat food to stop that yowling noise, hee. Or even a tenth of a gallon of gasoline.

That's probably true of a lot of people here in this day and age--and a big symptom of why we desperately need DU to continue and be the best and safest it can be.

We'll deal with a bit of annoyance for the chance at a great deal of good. : )
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Vinca Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 05:44 AM
Response to Original message
172. Okay, but speaking for those of us stuck in the dial-up world,
please try to go easy on the animation. I can't tell you the number of sites I don't visit anymore because the piles of spinning, dancing and zooming crap slows the experience to a crawl.
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fearthem Donating Member (573 posts) Send PM | Profile | Ignore Thu May-25-06 06:42 AM
Response to Original message
174. PREFER OUR FREEDOM, INDEPENDENCE ...
would rather continue with DUers supporting the site.
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Orsino Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 01:09 PM
Response to Reply #174
190. Yes! We always met the admin's fundraising goals.
Please. This is exactly how American politics got corrupted--the attraction of easy money versus the slow, messy work of collecting from willing individuals.

Say no to corporate dollars. Keep DU free of that influence!

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Strong Atheist Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 06:55 AM
Response to Original message
177. Sounds good. Go for it! nt.
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Flirtus Donating Member (500 posts) Send PM | Profile | Ignore Thu May-25-06 07:04 AM
Response to Original message
178. my company advertises this way
so, we're the ones paying Google, it started well enough, $20-50 per month, then it bloomed to $5 or 6 hundred, and now we've had to cut it back. So, my limited opinion is, it's a short term gain, don't rule out fundraisers. But do it, it's 'free money'.

I haven't yet read the great slew of comments, maybe somebody else has already said this.
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DiverDave Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 07:12 AM
Response to Original message
180. I don't have a problem with it.
and on the data mining issue:
They have it already.
Make some money, you guys do a bang-up job, and I would like to see the site continue to operate.
On another note, I wonder if they extended the same sort of offer to our dark counterpart (fr)?
I never go over there (so difficult to navigate and sickening comments too), so I wouldn't know if they have adds or not.

This really is a great resource for me, and really do appreciate all the work you put in to it.
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Peter Frank Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 07:40 AM
Response to Reply #180
182. Everyone -- Please read the thread... n/t
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bigwillq Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 08:32 AM
Response to Original message
184. Do whatever you got to do, Skinner.
I will visit DU either way.

Thanks for the hard work in making this the best political website on the net.

:bounce:
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EarlG ADMIN Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 11:47 AM
Response to Original message
186. We've started Stage One - more information here
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crispini Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 11:55 AM
Response to Original message
187. Hey, Skinner, can the ads on the left hand side please open a new window?
They're not doing so now, and I'd prefer that ads I click on open a new window so I can close them when I'm done looking at the ad. Just took the Polling Point survey about Hilary, didn't realize that this was my only browser window open, closed it, & had to fire up a new browser session.

No biggy really but it "would be nice." :hi:
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Lochloosa Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 11:57 AM
Response to Original message
188. GL Skinner. Hope it works out.
:toast:
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Dora Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:54 PM
Response to Original message
192. OK. I've decided. I don't like it.
Uh-uh. I don't like it at all. I'm not averse to change. I'm averse to the reduced white space and increased clutter.

I'll increase my annual donation if you'll stop the google ads.

Please.
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madfloridian Donating Member (1000+ posts) Send PM | Profile | Ignore Thu May-25-06 02:55 PM
Response to Original message
193. The ads between the posts and the comments to the post...bother me.
I feel like it disrupts the flow of conversation.

I tried the shift/refresh option on the latest page, but it is still squeezed in very tiny with the right side ad section just huge.
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