http://en.wikipedia.org/wiki/Bystander_effectThe bystander effect (also known as bystander apathy, Genovese syndrome, diffused responsibility or bystander intervention) is a psychological phenomenon in which someone is less likely to intervene in an emergency situation when other people are present and able to help than when he or she is alone.
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A common explanation of this phenomenon is that, with others present, observers all assume that someone else is going to intervene and so they each individually refrain from doing so and feel less responsible. This is an example of how diffusion of responsibility leads to social loafing. People may also assume that other bystanders may be more qualified to help, such as being a doctor or police officer, and their intervention would thus be unneeded. People may also fear losing face in front of the other bystanders, being superseded by a superior helper, offering unwanted assistance, or the legal consequences of offering inferior and possibly dangerous assistance. Another explanation is that bystanders monitor the reactions of other people in an emergency situation to see if others think that it is necessary to intervene. Since others are doing exactly the same, everyone concludes from the inaction of others that other people do not think that help is needed. This is an example of pluralistic ignorance and social proof. An alternative to explanations of rational motivation is that emotional cues to action can be as powerful as irrational ones, and the presence of a group of inactive others is a pre-rational emotional cue to inaction that must be overcome
I agree there was apathy involved..which I am also refering to...but it is really the belief that OTHERS will do what you are unwilling to do...they 'bystander effect'