In the '60's and early '70's, peace and love were marketed as peace and love...

As a baby boomer, I find it most offensive that peace and love are now marketed as financial instruments for baby boomer retirees, as well as medicines, other health related products, t.v. shows, you name it.

Most of mainstream America is passing us baby boomers by, and that is just the law of nature. Our time has come, but it has not gone. Look at the resurgence of the Beatles in the marketplace, as an example. But in regards to the mainstream marketplace, we are relegated to the dustbin of daytime commercials with Wilford Brimley preaching about diabetes.

Such is life. I hate T.V.

And I hate people that try to brain wash me into buying their product, just because they play an old song from a band that sold out long ago, that I used to like when I was growing up.

and i hated when one of my fave Stones B-sides, "I'm Free", was used for some idiotic financial services commercial.

i mean, really Glimmer Twins, do you need the money THAT much>???

There was just nothing on I could particularly relate to. First there were the stories about young yuppies and then reality TV came in. If there was nothing watchable on PBS, I just listened to music.

I've gotten pretty much used to the idea that I've overgrown being in the mainstream, I was never into it that much, anyway.

However, the feeling of being shoved aside is a depressing one. I'm beginning to understand senior citizen only housing developments. It's a way to belong when the greater culture no longer finds you interesting or useful.

It started in the zeroes (current decade).

Other than that, the vast majority of TV sux. :hi:

However, I do get a kick out of "Burn Notice," a show so preposterous it's hilarious. Sharon Gless as the neurotic mother keeps drawing me back in.

It took me a few episodes until I finally started getting into it. Now I think it's one of the best shows on television. The Monk character is one of the most unique that any show has ever produced and I've been watching TV since the early 50s.

"Come on people now, smile on your brother, everybody get together, try to love one another right now."

I just heard it last night. I think it's being used to sell baby diapers and I don't get the connection. Songs like this should be off-limits to companies hawking paisley ass-wipe or diapers, I think, because they were such lightening rods for the times. I suppose next that For What It's Worth ("Stop hey what's that sound?") will be used to sell fart suppressant pills like Beano.

I promise. :)

Nothing is sacred to the ad-men, they appropriate with neither conscience or consideration. What they have done to your generation they will do to mine as well. It's just a matter of time.

It didn't start with the 60s as seen from the 00s. But as Boomers, we know that we don't have to subject ourselves to it -- no, we can't avoid all of its effects, but we can struggle against it.

the music and the art, of the 60s and 70s, were marketed as such too.

I think people like the Beatles' music -- just like the metal-heads, I doubt the today's teenieboppers give a damn about the lyrics. Knowing that, I no longer try to, and it's not like John Lennon wasn't berating or beating his wife when scribbling out his songs about peace and love... ("John Lennon - The Life" biography, amongst others)

Then and now, one thing is constant: Style over substance. Did the Beatles, then or now, take all their earned money and apply it to causes to "tear down the eeeeeeeeeeeeevil capitalism"? Did the Jefferson Airplane take their income to do the same thing, or did they write "We Built This City"?

No exception for Mr Michael "Capitalism is bad" Moore either, who has whined in the past about movie piracy (when it affects him, it's bad. Otherwise it's good.)

People can sing all they want - if they are sincere, and since money is power, THEY have the ones to follow through with the beliefs they have been made popular by. Assuming they are sincere, of course.

...that I should be getting off your lawn now??

;)

"... I'd like to buy the world a Coke, and keep it company"

"Let the sunshine in! Let the sunshine in! With Windex, you can let the sunshine in!"

"Oh' it's not nice to fool Mother Nature!"

"Please keep America beautiful." with crying indian chief on the side of the road.

"He just called to say... 'I love you, Mom'" (balling mother)

"Kodak Moments"

"How do you get your clothes so clean, Mr. Lee?"
"Ancient Chinese Secret!"

Ok, maybe not the last one, but Madison avenue cashed in on Flower Power.

I think you meant "bawling mother"...at least I hope you did...and that was the '80s.

But point made anyway...the songs people grew up with have long been madeover into jingles or used to peddle products. We just notice more when the songs are from OUR generation, rather than our parents' or grandparents' generation, and we care more.

Hungry Like The Wolf was made into an Old Spice commercial.

Then there's all the endless movie tie ins. Top Gun started that soundtrack craze... actually it was Saturday Night Fever, then Flashdance & Footloose. But for a film not about dancing, but fighter jets, Top Gun broke the mold.

You just reminded me of that WONDERFUL Malvina Reynolds song "Where are you going" that was used for Kodak commercials. I had forgotten all about that.

Caddy Commercial:smoke:

In the 70s they had songs from earlier eras used in commercials too.

It doesn't make it feel any less wrong knowing that. When I was in the supermarket today, they were playing a Ramones song. That always makes me want to start smashing things.