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The Straight Story Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:03 PM
Original message
License Plates May Be Used As Ad Space
License Plates May Be Used As Ad Space
Idea Being Floated In Florida Legislature

TALLAHASSEE, Fla. -- A Mickey Mouse license plate courtesy of Walt Disney World? How about a tag emblazoned with McDonald's golden arches, Nike's swoosh or, maybe, a Coke or Pepsi logo?

That's the latest moneymaking idea being floated in the Florida Legislature in these hard economic times.

Mike Fasano, chairman of the Senate Transportation and Economic Development Appropriations Committee, said Friday that he's asked his staff to develop a piece of legislation that would let corporations put their logos on Florida license plates for a price.

"Unique concept, isn't it?" Fasano said. "People could choose from an array of logos from Disney World to Pepsi to IBM, the list goes on. ... People might want to have a choice of saying, 'Hey, that sounds like a lot of fun."'

It also could save them money.

http://www.clickorlando.com/automotive/22754289/detail.html
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KittyWampus Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:05 PM
Response to Original message
1. If some corporation wants to pay ME, the driver, I might consider allowing them to put a logo
Edited on Fri Mar-05-10 11:06 PM by KittyWampus
on my plate.

I'd ultimately refuse, unless it was a Leftie or Green corporation.

But how can a state force citizens to act as billboards?

Why not privatize bridges and roads?
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Abq_Sarah Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:33 PM
Response to Reply #1
7. Good point
At the very least, we ought to get our tag for free if we're forced to pimp their products.
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flvegan Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:08 PM
Response to Original message
2. Local news has been yammering about this all day.
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DJ13 Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:09 PM
Response to Original message
3. sigh
With my luck I'd get Tampax.

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LiberalFighter Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:10 PM
Response to Original message
4. So they are going to force the residents to advertise on their vehicle.
If that happens there needs to be drivers willing to place stickers on their vehicles that slam the advertiser.
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csziggy Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:10 PM
Response to Original message
5. Why not go all the way - let corporations supply school uniforms with their logos
To help pay for education; charge the corporations for law enforcement and let the supply the police uniforms with their logos. The possibilities are endless!
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spin Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 01:36 AM
Response to Reply #5
10. And all congress members should allow advertising patches on their suits...
from their corporate sponsors, just like NASCAR.

At least we would know who owns them.
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npk Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Mar-05-10 11:22 PM
Response to Original message
6. What if I tattooed the company logo to my forehead
and walked around town. I wonder how much they would pay me then.
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gmoney Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 01:31 AM
Response to Reply #6
8. As I recall, not much
I believe there have been stunts like this for radio stations or other advertisers, and some morans have done it for like $500 or something.

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Cid_B Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 08:43 AM
Response to Reply #8
13. 15K...
"On June 30, 2005, Karolyne Smith sold the right to permanently tattoo their domain name on her forehead for $15,000 US."

Not that it is remotely better...

http://deseretnews.com/article/1,5143,600145187,00.html
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spin Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 01:34 AM
Response to Original message
9. Remember, Florida doesn't have a state income tax ...
If the state wants to put advertisements on a license tag and continues to avoid a state income tax, I'd say, "Go for it".

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Kievan Rus Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 02:09 AM
Response to Original message
11. Why not put logos on the entire car like in NASCAR?
Edited on Sat Mar-06-10 02:09 AM by Kievan Rus
:sarcasm:
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KittyWampus Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-06-10 08:15 AM
Response to Reply #11
12. that is in practice already. If you live in an area where a co. wants to target potential customers
Edited on Sat Mar-06-10 08:15 AM by KittyWampus
they just might pay you to get their logo on the side of your car.

But this means you get paid and it's your choice.
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