Post on Framing

http://www.workingpsychology.com/frintro.html

I think it's also a generally important thing for all of us to read, as it has to do basically with manipulation. Share it with your FaceBook friends, if you've got a site, or with Twitter, or wherever.

Honestly, I don't think most FOX News-viewers aren't aware that they are tinkering with the gray-matter. If you can just get them to read a bit about it, to name it, to see the tactic, then maybe, just maybe a few of them will wake up to it.

I used this example, but there are many
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A great example of this would be on taxes. Republicans frame the issues as taxes, not to mention being highly general about who gets the tax cuts. They don't really mention that the tax cuts will be themselves, and their rich buddies, for the most part, and they are going to give the rest of you two or three bucks, just so they can pretend to ... See Morehave done something to help you.

They don't focus, in this frame, that mostly republican policies of globalization have steadily driven down wages, so the paltry tax cut you actually got from them, in no way replaces the lower wages you now have, from pursuing republican policies.

Neither will they mention that most of you who listen to them use the all inclusive "we" in their rhetoric, when talking about taxes, seem to take your focus off the fact that other taxes influence you much more than the FIT (federal income tax). You mere mortal workers, pay ten percent sales tax, gas taxes that are roughly the same depending on what state you live in. You pay state taxes, property taxes, cig and alcohol taxes, utility taxes.

Perhaps the biggest taxmost of us pay that is seldom "framed" by republicans is the payroll tax. Two-thirds of workers pay MORE along with the employer contribution (see your paycheck, multiply it by two) to your payroll taxes, than you do in FIT.

To add the proverbial insult to injury, then they toss that money, collected for SS insurance payouts, in with the rest of the budget. It is used to give tax cuts to the very rich who werer 'framed" as being so tragically abused by the FIT.

That is just one major example of how we're manipulated by the corporate media into believing and doing things that are counter-productive to our own lives.

Now their executives, and all the talking heads who sell this snake-oil--they make out like the bandits they are. Don't let them frame you.

year.

I posted his name today!!!

http://www.democraticunderground.com/discuss/duboard.php?az=show_mesg&forum=102&topic_id=4474620&mesg_id=4474643

Democrats need to listen to Lakoff.

claiming that since the Bush tax cuts have been in effect for 10 years (actually 9), they should be considered permanent, and that repealing them (actually allowing them to sunset) would be a tax increase.

See what he did? He created the false impression that the tax cuts were already permanent, and should be allowed to continue. In reality, they had a built-in sunset provision.

Tricky, slimy, sleazy -- but hard to counter unless you're paying attention.

Encourages them. the "Rich Need More Help" meme is given constant air time.

For instance, I am betting that Lynn Woolsey and her Public Option efforts will not be heard on the Big Media, unless of course, put inside of a negative frame.

But any RW nut job in the country can scream that taxes are too high, and the media talks about the "FACT" that the transfer of the rich person's wealth to the Public Good via taxes is wrong. The "taxes are too high meme" is repeated on news broadcast after news broadcast - in fact, if a candidate is running on that meme, it guarantees that they will be interviewed far more often than their competitor.


Today, governor of California-wanna-be Meg Whitman makes that "Taxes Are Too High" statement in every one of the ads she runs 24/7 (Obviously much more of her money should be taxed - she practically now owns the commercial package time on ten stations here in the Golden State)