Chevy to add Sonic name, drop Aveo on next subcompact build it in Orion Township, Mich. !!!!!

Chevrolet will drop Aveo and adopt a new name - Sonic - when its remodeled entry-level subcompact debuts next year.

Chevrolet and General Motors Co, officials have been considering a name change for the subcompact sedan since October. GM North America President Mark Reuss said confusion over how to pronounce “Aveo” had sparked the desire for a change.

“The Sonic represents a new beginning for Chevrolet in the small car segment and so we felt it was time to give it a new name,” Chris Perry, head of Chevrolet U.S. marketing, said in a statement today. “The new car is roomy, stylish and fun to drive, and Sonic is a youthful, energetic name that helps convey what this vehicle is about.”

GM introduced the Aveo in the United States in 2004. The Sonic will be built in Orion Township, Mich. The plant had been scheduled to close until GM was granted concessions from the UAW that stemmed from the automaker's 2009 government-sponsored bankruptcy reorganization. GM will also build the forthcoming Buick Verano small car at the Michigan plant.



Read more: http://www.autonews.com/apps/pbcs.dll/article?AID=/20101209/OEM04/101209819/1261/product#ixzz17k8AUO7t

The end to a crappy Korean import for GM

:eyes:

I've driven an Aveo. I didn't actually mind it, but it's not the car for me. Maybe they'll create a good small car. We'll see, I suppose.

they have tater tots and OK burgers at Sonic

fucking amazing. Don't ever anyone ever tell me that the unrec function is good.

I like the idea. I'm not too excited by the chosen name, though. There's already a Sonic, and the only wheels it has are on the feet of the carhops. Not a really good association, but funny.

Glad they are building it in Michigan. We'll have to replace our Saturn someday.

Sonic? Great tie-in. Will the car come with a fold-out tray on the driver's side? :rofl:

Bad name. Good idea to build their own subcompact here in the USA.

Not a Chevy guy but I will rec good news for American auto workers.

The article mentioned UAW concessions but failed to elaborate.