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ForbesThis week, the feds dropped their investigation of Social Intelligence Corporation, a year-old start-up that scours social media and Internet sites for dirt on employees and job applicants.
Writing about Social Intelligence after its launch, my colleague Nathan Vardi couldn’t decide whether the company was creepy or a sign of the times. The Federal Trade Commission’s decision to suspend its investigation of Social Intelligence indicates that the government, at the very least, sees the start-up as the latter, as long as it complies with the Fair Credit Reporting Act to ensure that its clients let job applicants know when something that turned up in a background check had an adverse effect on their getting employed, or rather not getting employed.
The company modified its language in the background check permission form that job applicants must sign to make it clearer exactly what they would be subjected to during Social Intelligence’s review. They also added a few examples to the form of what might be included in a search. The company sent me some of those examples of what’s previously turned up in applicant background checks: a job seeker who had an Internet photo featuring him holding multiple guns and a sword, another who was a member of a “racist” Facebook group (“I shouldn’t have to press 1 for English! Learn the language”), and a third whose Internet footprint indicated drug use, including membership in a pro-Cannabis 2012 campaign and Craigslist ads seeking OxyContin.
There are some lengths to which the company won’t go. Its COO, Geoffrey Andrews, told me that the company refused to work with a client in Colorado that wanted to do a background screen to see if job applicants were gay or not. It wouldn’t be illegal to help the company avoid tasting the rainbow, since there’s no law in Colorado prohibiting employment discrimination based on sexual orientation, but Social Intelligence thought it unethical, says Andrews.
Read more:
http://blogs.forbes.com/kashmirhill/2011/06/15/start-up-that-monitors-employees-internet-and-social-media-footprints-gets-gov-approval/