Laura Ingraham Faces Ad Boycott On Her Show After 'Summer Camp' Comment
By Kate Riga | June 22, 2018 8:17 am
At least one advertiser—and possibly more—has dropped Fox News host Laura Ingraham’s show, “The Ingraham Angle,” after her comment Monday comparing immigration detention centers to summer camps, according to a Thursday Politico report.
IAC, a media and internet company that is reportedly Ingraham’s second biggest advertiser, has pulled commercials for Angie’s List and Home Advisor from the show’s block.
A Fox News spokesperson told Politico that the boycott is not affecting business. “There’s been no impact on our business, and new advertisers continue to opt in for our powerful prime-time lineup,” the spokesperson said.
According to research analysts, the ad time on Ingraham’s show has dropped “significantly” since Monday’s show during which she made the remark, leading them to conclude that other advertisers have pulled out as well. Many advertisers declined to discuss their ad buys with Politico.
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https://talkingpointsmemo.com/livewire/advertisers-drop-ingraham-after-summer-camp-comment
= new reply since forum marked as read
This makes me smile https://www.mediamatters.org/blog/2018/06/04/fox-news-reportedly-having-difficulty-selling-ads-sean-hannity-and-laura-ingraham-s-shows-pro-trump/220370
According to a report by Gabriel Sherman in Vanity Fair, the network is struggling to sell ad space on their 9 and 10 PM respective programs.
While Fox News dominated the ratings in May—a fact Trump bragged about on Saturday—the network is having new difficulties monetizing its most pro-Trump programming. According to three sources briefed on the numbers, advertising revenues for Sean Hannity and Laura Ingraham are down in recent months. “The pro-Trump thing isn’t working. We can’t monetize DACA and the wall and that right-wing shit,” one staffer said. “Despite all the hype on Hannity, they can’t sell it,” another insider told me. (Tucker Carlson’s show is faring better, sources said).
This follows an October 2017 report that Fox News’ ad revenue had dropped 17% year over year, at the same time that ad revenue at other cable news networks was relatively stable.
