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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsHormel admits Natural Choice meats aren't very natural, lawsuit reveals
Hormel's Natural Choice meats come in the kind of rustic, earth-toned packaging designed to make consumers think they're buying from a farm in a Grant Wood painting, not a billion-dollar corporation.
But the natural part of the equation is only true if you consider antibiotics and growth hormones among the wholesome elements of nature, the Austin, Minnesota company admitted in a lawsuit filed by the Animal Legal Defense Fund.
The ALDF sued, as lawyer David Muraskin told Bloomberg, over the ag giant's massive attempt to manipulate and dupe the consumer to purchase something they have no intention to purchase. Hormel, it seems, is using its own definition of natural, which isn't within shouting distance of the version commonly held by shoppers.
In court filings, an executive confessed that the pigs used for Spam the company's famed simulated meat substance are the same ones used for Natural Choice. They're raised factory farm style, using antibiotics and growth hormones, with the pigs rarely seeing the sunshine. The same applies to Hormel's beef.
Read more: http://www.citypages.com/restaurants/hormel-admits-natural-choice-meats-arent-very-natural-lawsuit-reveals/508468401
TwilightZone
(25,479 posts)It's not simulated meat. It's pork.
I get the snark, but the author could at least try to be accurate and not blatantly contradictory. The same exact sentence says that it's pork.
Cirque du So-What
(25,973 posts)Hekate
(90,793 posts)Wellstone ruled
(34,661 posts)giving it a more consumer friendly name as well as hinting it might be something extra healthy for you,until you read the friggin label and compare it to their regular product,wow,for 10% more in price,gee,just got scammed. BTW,Oscar Mayer is doing the Same with several of their products.
hunter
(38,326 posts)If I wanted some natural pork, which I don't, I'd shoot it myself.
Our Catahoulah would love that, alas she has to be content with food I buy at Costco and the occasional rodents she catches.
Mosby
(16,350 posts)Neither does "clean" food like Panera and others talk about.
I was looking at some cleaning product the other day, the package included "gluten free" on the front, I'm serious.
At some point, people just have to educate themselves.
Eta - don't forget to pick up some limited edition Game of Thrones Orios, they are collectable, and are only being offered for a limited time, so hurry.
aikoaiko
(34,183 posts)That's hardly false advertising.
Can we sue Green Giant because there really isn't a Green Giant?
TwilightZone
(25,479 posts)massive attempt to manipulate and dupe the consumer to purchase something they have no intention to purchase.
Er, ok. Whatever that's supposed to mean. The lawsuit - and this article, for that matter - are much ado about nothing.