Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

babylonsister

(171,070 posts)
Mon Dec 23, 2019, 05:20 PM Dec 2019

Nike's Colin Kaepernick shoes sell out on first day

https://www.axios.com/nike-colin-kaepernick-shoes-sell-out-first-day-ccd3ef64-6dc9-4f7b-b87c-51f5818306ec.html

14 mins ago
Nike's Colin Kaepernick shoes sell out on first day
Kaepernick.


Adult sizes of Nike's "True to 7" sneakers, which pay tribute to former NFL quarterback and political activist Colin Kaepernick, sold out on their first day, according to the company website.

The big picture: Kaepernick has been a controversial figure since 2016, when he began taking a knee during the national anthem to protest racial inequality. Nike embraced the athlete in 2018, featuring him prominently in the 30th anniversary of its "Just Do It" ad campaign. The company's support for Kaepernick resulted in a #BoycottNike movement.

While Nike's stock took a hit after the campaign's announcement, online sales saw a boost, CNBC notes.

Kaepernick's criticism of a Betsy Ross-inspired shoe from Nike earlier this year also prompted the company the cancel its release.


Kaepernick is no longer in the NFL. He alleged in 2018 that NFL team owners colluded to keep him off rosters due to his politics, but settled a lawsuit against the league in February.

Go deeper: Kaepernick becomes new face of Nike's "Just Do It" campaign
3 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
Nike's Colin Kaepernick shoes sell out on first day (Original Post) babylonsister Dec 2019 OP
They are nice looking shoes & represent "walking (kneeling) the talk" Pachamama Dec 2019 #1
Fake news Glamrock Dec 2019 #2
I bought Nike's to support Kaepernick in summer 2017 erlewyne Dec 2019 #3

Pachamama

(16,887 posts)
1. They are nice looking shoes & represent "walking (kneeling) the talk"
Mon Dec 23, 2019, 05:39 PM
Dec 2019

I love that they sold out and the message it sends to the NFL

erlewyne

(1,115 posts)
3. I bought Nike's to support Kaepernick in summer 2017
Mon Dec 23, 2019, 08:34 PM
Dec 2019

Bought them on line and they became my favorite shoe.
They are basically all I wear except for house slippers.
I am on the trail daily (goal 4 miles in 80 min. then I switch
to another identical pair for leisure). Love my Nike's and
only bought my first pair to support Kaepernick.

No more shoe stores for me, just go on line and click!

Latest Discussions»General Discussion»Nike's Colin Kaepernick s...