General Discussion

KoKo

(84,711 posts) Sun Dec 16, 2012, 07:21 PM Dec 2012

SC Newspaper does an OOPS post "Guns from Santa" next to Memorial for Newtown Slayings

The Herald Newspaper Features Huge Gun Ad Next To Story Of Sandy Hook School Shooting

The Herald, a South Carolina newspaper, has issued an apology after prominently featuring an advertisement for a gun sale adjacent to a story about Friday's mass shooting at Sandy Hook Elementary School in Newtown, Conn.

The advertisement, for Nichols Store in Rock Hill, S.C., features images of several Smith & Wesson handguns and an AR-15 assault rifle.

NBC News reported on Friday that "an AR-15-type rifle" was found at Sandy Hook Elementary School, but it was unclear whether it was used in the massacre. According to The New York Times, the gunman "brought four guns to the school," including two rifles and Sig Sauer and Glock pistols.

The Herald's editor called the ad's placement "inadvertent" and "a terrible mistake."

"But we at The Herald should have recognized the unfortunate juxtaposition of the advertisement with stories and a photograph about gun violence," the newspaper's editor, Paul Osmundson, wrote in a column on Saturday. "Multiple editors worked on the page and should have noticed the problem. We all made a terrible mistake, and for that I apologize."

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http://www.huffingtonpost.com/2012/12/15/the-herald-newspaper-gun-ad-sandy-hook-school-shooting_n_2308492.html

:large

7 replies

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Highlight:

SC Newspaper does an OOPS post "Guns from Santa" next to Memorial for Newtown Slayings (Original Post) KoKo Dec 2012 OP

How is that a mistake? Politicalboi Dec 2012 #1

The Ombudsman from the Newspaper did apologize...said Ad was Placed Way Before KoKo Dec 2012 #2

"Multiple editors worked on the page and should have noticed the problem" PSPS Dec 2012 #3

It is difficult to move a color ad that's an odd size like that one. Brickbat Dec 2012 #4

I know there are horrendous Cut Backs in Newspaper Staffs...but this is below KoKo Dec 2012 #5

Having worked at a reputable newspaper, Brickbat Dec 2012 #6

Thanks for that input. I remember the days of Typesetting...and Editors...but, KoKo Dec 2012 #7

Politicalboi

(15,189 posts)

1. How is that a mistake?

Reply to KoKo (Original post)

Sun Dec 16, 2012, 07:31 PM

Dec 2012

It's pathetic, but at the same time it may enrage some people to take action against the gun lobbyist and the NRA.

KoKo

(84,711 posts)

2. The Ombudsman from the Newspaper did apologize...said Ad was Placed Way Before

Reply to Politicalboi (Reply #1)

Sun Dec 16, 2012, 07:34 PM

Dec 2012

...but, still...I wonder how this could ever have appeared. Why didn't ANYONE CHECK IT?

It's dreadful..and I wonder how many other Newspapers all over the US in GUN ADVOCATE places ran the same ad next to the Memorial of the Names of those Innocents and did the NRA have a hand in this...?

PSPS

(13,603 posts)

3. "Multiple editors worked on the page and should have noticed the problem"

Reply to KoKo (Original post)

Sun Dec 16, 2012, 07:44 PM

Dec 2012

"But we at The Herald should have recognized the unfortunate juxtaposition of the advertisement with stories and a photograph about gun violence," the newspaper's editor, Paul Osmundson, wrote in a column on Saturday. "Multiple editors worked on the page and should have noticed the problem. We all made a terrible mistake, and for that I apologize."

I think that pretty well sums up what we're dealing with.

Brickbat

(19,339 posts)

4. It is difficult to move a color ad that's an odd size like that one.

Reply to KoKo (Original post)

Sun Dec 16, 2012, 07:44 PM

Dec 2012

Also, depending on the layout program, the person putting the page together may not see what the ad actually is until it's too late. It would be very unusual for a copy editor/designer to do something like that on purpose. I find it odd when something like this becomes "news."

KoKo

(84,711 posts)

5. I know there are horrendous Cut Backs in Newspaper Staffs...but this is below

Reply to Brickbat (Reply #4)

Sun Dec 16, 2012, 08:39 PM

Dec 2012

the standards that any reputable newspaper should have put out there without checking.

And also that it's a SC Newspaper. (THE HOME OF THE "GUNS & BRAVE" who live off the same Entitled Gentry that Founded that F***ing State for the Wealthy and Entitled where their average population get's educated in one of the worst funded School Systems in the USA...and all is well with their Obama Hate...their Dem Hate as they chow down burgers to FOX DISINFO NEWS.

Think I'm being hard on that State? I grew up there and was lucky to escape it!

Brickbat

(19,339 posts)

6. Having worked at a reputable newspaper,

Reply to KoKo (Reply #5)

Sun Dec 16, 2012, 09:08 PM

Dec 2012

I can assure you it's terrible what goes without checking.

KoKo

(84,711 posts)

7. Thanks for that input. I remember the days of Typesetting...and Editors...but,