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The ads on the Super Bowl are pretty good this year... (Original Post) PCIntern Feb 2013 OP
I started late flamingdem Feb 2013 #1
I was thinking just the opposite. Atman Feb 2013 #2
Same here deutsey Feb 2013 #6
Calvin Klein, take me away!!! babylonsister Feb 2013 #3
Right now, my vote is for bmbmd Feb 2013 #4
Taco Bell -- viva mas! ancianita Feb 2013 #5
Okay, caucasian senior citizens are the target market? flamingdem Feb 2013 #7
Probably both. Along with whatever Latino market might go for a franchise. ancianita Feb 2013 #13
ACK! Did you see the Scientology ad? "For all the 'free thinkers....'" Moonwalk Feb 2013 #8
that was...uh...surprsing! zappaman Feb 2013 #10
No surprise. Modus operandi of the church of S. is that advertising trick-- Moonwalk Feb 2013 #15
I thought VW pulled the Jamaican ad? cherokeeprogressive Feb 2013 #9
Completely forgettable thus far. al_liberal Feb 2013 #11
Got a kick out of whispering library fight. Iggo Feb 2013 #12
So God made a farmer. tavernier Feb 2013 #14
But it was a car commercial.... Moonwalk Feb 2013 #16
Well you can't fault the car company tavernier Feb 2013 #17

flamingdem

(39,313 posts)
7. Okay, caucasian senior citizens are the target market?
Sun Feb 3, 2013, 08:49 PM
Feb 2013

Or just the target

Hot music though, you don't hear spanish language songs during the Superbowl generally

ancianita

(36,110 posts)
13. Probably both. Along with whatever Latino market might go for a franchise.
Sun Feb 3, 2013, 10:44 PM
Feb 2013

I like that it seems to tap into the idea that a spirit of 'adventure' still lies within oldsters; thus, it might attract their patronage.

Moonwalk

(2,322 posts)
8. ACK! Did you see the Scientology ad? "For all the 'free thinkers....'"
Sun Feb 3, 2013, 09:06 PM
Feb 2013
Trying to make it look like Scientology is for all the smart, creative types...um, yeah. Scary.

Moonwalk

(2,322 posts)
15. No surprise. Modus operandi of the church of S. is that advertising trick--
Sun Feb 3, 2013, 11:18 PM
Feb 2013

--never say what it's really about or what the church does; try, instead, to make people want to join it, whatever it is. Just like you'd like to join those party people drinking the beer (never mind if it's good beer).

If you're going to blow $4 million to on 30 second Superbowl Commercial might as well make it count

al_liberal

(420 posts)
11. Completely forgettable thus far.
Sun Feb 3, 2013, 09:17 PM
Feb 2013

Everything I've seen so far has been either very trite or very dull. But I'm just a consumer, not an advertising executive.

Iggo

(47,561 posts)
12. Got a kick out of whispering library fight.
Sun Feb 3, 2013, 09:18 PM
Feb 2013

The rest? Can't figure if they're trying too hard or not trying hard enough, but it's not working.

Moonwalk

(2,322 posts)
16. But it was a car commercial....
Sun Feb 3, 2013, 11:20 PM
Feb 2013

...would have been nice if it'd been an ad to support actual farmers....

tavernier

(12,393 posts)
17. Well you can't fault the car company
Sun Feb 3, 2013, 11:37 PM
Feb 2013

for a beautifully executed commercial.

I think the ad is very supportive of farmers in its own way and I look forward to seeing it again.

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