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Cleita

(75,480 posts)
Fri Nov 21, 2014, 10:06 PM Nov 2014

Why is Boeing advertising on Chris Hayes show?

It's not like most of us are going to run out and buy a 747. They already have all the contracts they need from our MIC and the airlines, so could it be so they can influence the shows hosts and get their bought and paid for pundits on the air for their POV?

I'm so happy that Jon Stewart blew off Koch Industries advertising on his show. I hope MSNBC does the same.

49 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
Why is Boeing advertising on Chris Hayes show? (Original Post) Cleita Nov 2014 OP
What does Koch Industries have to do with Boeing? brooklynite Nov 2014 #1
A rant about entities that, we the public will never buy, that Cleita Nov 2014 #3
I see...so an ad about bargains at Walmart would be more to your liking? brooklynite Nov 2014 #14
Actually yes, because they are trying to entice the person who Cleita Nov 2014 #15
Now we're getting somewhere! Boeing is making a marketing error because of YOU... brooklynite Nov 2014 #20
No. Nothing got cleared up. You missed the point. Cleita Nov 2014 #22
...and from the other responses, so did a lot of people. brooklynite Nov 2014 #25
You are kidding, right? sgtbenobo Nov 2014 #28
Um, no... brooklynite Nov 2014 #43
I got the point exactly. ret5hd Nov 2014 #29
Keep in mind that MSNBC does not have great ratings yeoman6987 Nov 2014 #31
…and that all being the case, what happens Jackpine Radical Nov 2014 #32
I suppose that could be true yeoman6987 Nov 2014 #35
Right. It's just a LITTLE deal with the Devil. Jackpine Radical Nov 2014 #36
I am on your side and agree with you, but yeoman6987 Nov 2014 #39
I don't pretend to have answers, but it seems to me Jackpine Radical Nov 2014 #40
And the point of your unnecessary sarcasm in response to a simple post asking a question is??? HERVEPA Nov 2014 #27
Perhaps the fact that I offered a reasonable explanation upstream... brooklynite Nov 2014 #44
public perception affects airline purchases Travis_0004 Nov 2014 #2
I disagree. I purchase a ticket for where I'm going. I may be influenced Cleita Nov 2014 #4
You are correct on all points. nt delrem Nov 2014 #5
Douglas doesn't exist... A HERETIC I AM Nov 2014 #9
True, but many are still flying around and I couldn't remember the Cleita Nov 2014 #11
The only other manufacturer of large passenger airplanes... A HERETIC I AM Nov 2014 #13
Actually, have *often* chosen specific flights based on MadrasT Nov 2014 #24
I couldn't agree more with MadresT Sedona Nov 2014 #26
I Cant Afford to Buy a New Car Either..... rsmith6621 Nov 2014 #6
The Toyota is reasonable assuming you can make the payments. Cleita Nov 2014 #7
But why do you care if Boeing is advertising? n/t SickOfTheOnePct Nov 2014 #8
Because there is no reason to advertise in other than in Cleita Nov 2014 #10
Yeah, OK. n/t SickOfTheOnePct Nov 2014 #12
People buy Boeing stock all the time. Nt hack89 Nov 2014 #45
trying to shine up their image KT2000 Nov 2014 #16
That makes some sense. eom Cleita Nov 2014 #17
Well, the whole POINT is to improve Boeing's image, both Jackpine Radical Nov 2014 #34
Isn't NBC owned by GE who makes jet engines? redstateblues Nov 2014 #18
No. BumRushDaShow Nov 2014 #33
Would rather see Boeing ad than Viagra at dinner time. oldandhappy Nov 2014 #19
Its for stock... bobclark86 Nov 2014 #21
um...You know Boeing does more than make airframes, right? Blue_Tires Nov 2014 #23
For enlistment purposes. ret5hd Nov 2014 #30
Boeing is not trying to sell you a plane. It wants you to invest in MineralMan Nov 2014 #37
Really? I can't imagine anyone stupid enough to buy stock from an Cleita Nov 2014 #47
I'm old enough to remember TV commercials for... meaculpa2011 Nov 2014 #38
Just saw Northrup Grumman run SaltyBro Nov 2014 #41
That's sort of what I mean. Cleita Nov 2014 #48
It's all about PR. After getting huge subsidies from the state of Washington, Boeing is now moving OregonBlue Nov 2014 #42
You got it Populist_Prole Nov 2014 #46
Trust me. They aren't going to buy stock from an ad. Cleita Nov 2014 #49

brooklynite

(94,627 posts)
1. What does Koch Industries have to do with Boeing?
Fri Nov 21, 2014, 10:18 PM
Nov 2014

Last edited Fri Nov 21, 2014, 11:26 PM - Edit history (1)

They want you to think of Boeing when you book your next flight. So the airline will think of Boeing the next time they buy planes.

Or is this just a rant about advertising?

Cleita

(75,480 posts)
3. A rant about entities that, we the public will never buy, that
Fri Nov 21, 2014, 10:30 PM
Nov 2014

advertise on these news shows to influence the message. There is no reason for ads from Boeing, Koch Industries, Monsanto, BP, etc. because none of us are going to run out and buy their product. It's soley meant to intimidate the media outlet they advertise on.

Sure, down the line we might buy an airline ticket, a roll of toilet paper or an ear of corn, or some gas, but those things are already advertised for public consumption.

brooklynite

(94,627 posts)
14. I see...so an ad about bargains at Walmart would be more to your liking?
Fri Nov 21, 2014, 11:28 PM
Nov 2014

What is the list of acceptable advertisers you'll watch?

Cleita

(75,480 posts)
15. Actually yes, because they are trying to entice the person who
Fri Nov 21, 2014, 11:50 PM
Nov 2014

is sitting in front of the TV relaxing to buy their product, a possibility for the average TV viewer. Now the CEO of United may be watching tv but he isn't there thinking, "Gee, maybe I should look into getting one of those." That decision was already made at the job.

brooklynite

(94,627 posts)
20. Now we're getting somewhere! Boeing is making a marketing error because of YOU...
Sat Nov 22, 2014, 01:51 AM
Nov 2014

You're not interested in their ad, so they should pull it. Just like I don't like crappy beer, so Bud and Miller shouldn't be advertising either. Glad we cleared that up.

 

sgtbenobo

(327 posts)
28. You are kidding, right?
Sat Nov 22, 2014, 10:00 AM
Nov 2014

Or, are you being paid to disrupt? Sad what's been happening to DU lately.


Ta

ret5hd

(20,501 posts)
29. I got the point exactly.
Sat Nov 22, 2014, 10:08 AM
Nov 2014

When companies like Boeing, BNSF, Monsanto, etc buy ad time they aren't selling a product. They are buying influence of the programming.

But you knew that.

 

yeoman6987

(14,449 posts)
31. Keep in mind that MSNBC does not have great ratings
Sat Nov 22, 2014, 10:24 AM
Nov 2014

So they have to take companies who can purchase air time. They most likely do not have many companies knocking on the door ready to advertise so they basically take those companies willing to purchase. Or they go off the air. The higher rated channels can pick and choose. MSNBC cannot.

Jackpine Radical

(45,274 posts)
32. …and that all being the case, what happens
Sat Nov 22, 2014, 10:32 AM
Nov 2014

when Chris Hayes says something Boeing doesn't like, and Boeing decides to pull its PR money?

Maybe Chris modifies his messages and stays on the job.

Maybe he doesn't & goes looking for another job.

Case in point--Jim Lehrer. How much negative coverage has he given ADM over the years?

 

yeoman6987

(14,449 posts)
35. I suppose that could be true
Sat Nov 22, 2014, 10:39 AM
Nov 2014

But look at the overall positives of the show. If not bashing Boeing keeps the show on the air, isn't that worth it overall

 

yeoman6987

(14,449 posts)
39. I am on your side and agree with you, but
Sat Nov 22, 2014, 10:47 AM
Nov 2014

From a business side. Many companies have to deal with the devil just to survive. MSNBC needs to figure out how to increase eyeballs and then can pick and chose who to support. Unfortunately, I see MSNBC going under before that occurs. Their ratings are horrible.

Jackpine Radical

(45,274 posts)
40. I don't pretend to have answers, but it seems to me
Sat Nov 22, 2014, 10:54 AM
Nov 2014

that hoping for broadcast news to get in touch with reality anytime soon is unrealistic. I think the few "liberal" outlets like Madden, Stewart, Colbert & John Oliver serve mostly as cover to give the appearance of a "liberal media." Don't get me wrong; I think they're all great, but they are a token-sized drop in the bucket.

brooklynite

(94,627 posts)
44. Perhaps the fact that I offered a reasonable explanation upstream...
Sat Nov 22, 2014, 01:21 PM
Nov 2014

...as did other people, to which OP insisted it couldn't possibly be the case.

 

Travis_0004

(5,417 posts)
2. public perception affects airline purchases
Fri Nov 21, 2014, 10:22 PM
Nov 2014

I might not buy a boeing, but if the public considers boeing to be a superior aircraft it can affect airline purchases.

Cleita

(75,480 posts)
4. I disagree. I purchase a ticket for where I'm going. I may be influenced
Fri Nov 21, 2014, 10:33 PM
Nov 2014

by the airline, but have not choice as to what aircraft I will be on once that choice is made. My choice of airline A over airline B is about price, service, maybe even safety record but never if it's a Boeing or a Douglas.

A HERETIC I AM

(24,371 posts)
13. The only other manufacturer of large passenger airplanes...
Fri Nov 21, 2014, 11:19 PM
Nov 2014

Is Airbus. There are a couple other builders of smaller commuter jets and turboprops (Embraer, for instance) but every new, large passenger plane you are likely to see these days is either a Boeing or an Airbus

MadrasT

(7,237 posts)
24. Actually, have *often* chosen specific flights based on
Sat Nov 22, 2014, 09:04 AM
Nov 2014

the model of airplane. I avoid Airbis like the plague, and much prefer Boeing metal.

You can determine what model plane is scheduled to make the flight before you book, and a few people do consider that.

That being said, I think I am in the minority, and most people pay no attention to that, and agree with your main point about them trying to influence the tone of what is broadcast.

Sedona

(3,769 posts)
26. I couldn't agree more with MadresT
Sat Nov 22, 2014, 09:38 AM
Nov 2014

I always check the metal. I avoid 757's at all costs. The most uncomfortable planes ever! Redeyes back from Hawaii. Ugh!

Had my first ride on a wide body this year. Boeing's 777. What a pleasure.



rsmith6621

(6,942 posts)
6. I Cant Afford to Buy a New Car Either.....
Fri Nov 21, 2014, 11:01 PM
Nov 2014


......at this time in my life so should Chris Hayes/MSNBC not run Toyota or Ford commercials either?

What a petty thing to complain about.

Cleita

(75,480 posts)
7. The Toyota is reasonable assuming you can make the payments.
Fri Nov 21, 2014, 11:06 PM
Nov 2014

The Boeing isnt. If you can't see the difference...

Cleita

(75,480 posts)
10. Because there is no reason to advertise in other than in
Fri Nov 21, 2014, 11:11 PM
Nov 2014

trade venues. Nobody other than the MIC or the airlines are going to buy an airplane the size they were showing. This was not even a private, corporate jet size. I'm not coming from left field here. There has been some off the record scuttlebutt that the advertisers can and do influence the content of shows.

KT2000

(20,585 posts)
16. trying to shine up their image
Sat Nov 22, 2014, 12:23 AM
Nov 2014

they pay no federal taxes, state taxes have been cut for them, they blackmail the state of Washington, they blackmail the unions. - there is a lot of bad press about them - for good reason.
They are also practically an extension of the Dept of Defense so they want to be thought of fondly when the gov. awards more and more defense contracts.

Jackpine Radical

(45,274 posts)
34. Well, the whole POINT is to improve Boeing's image, both
Sat Nov 22, 2014, 10:38 AM
Nov 2014

via the ads & (I suspect, along with you,) via news management. A double-win for them.

BumRushDaShow

(129,197 posts)
33. No.
Sat Nov 22, 2014, 10:34 AM
Nov 2014

This keeps getting perpetuated over and over on DU, where it's de riguer to keep the meme going instead of keeping up with current events.

Comcast bought out all of the GE shares almost 2 years ago. NBCUniversal is wholly owned by Comcast.

This doesn't make it any less unsavory but it is what it is and it ain't GE.

oldandhappy

(6,719 posts)
19. Would rather see Boeing ad than Viagra at dinner time.
Sat Nov 22, 2014, 01:39 AM
Nov 2014

The male erectile dysfunction ads at dinner time are not to my liking. Dear ad placement folk, I click you off!

bobclark86

(1,415 posts)
21. Its for stock...
Sat Nov 22, 2014, 01:53 AM
Nov 2014

Nobody expects you to buy Boeing airplanes. A couple shares of Boeing stock, or a mutual fund with Boeing stock, is what you can afford.

It's not any more difficult than that.

Blue_Tires

(55,445 posts)
23. um...You know Boeing does more than make airframes, right?
Sat Nov 22, 2014, 04:21 AM
Nov 2014

You might as well ask why the armed forces run commercials...

MineralMan

(146,318 posts)
37. Boeing is not trying to sell you a plane. It wants you to invest in
Sat Nov 22, 2014, 10:42 AM
Nov 2014

Boeing stock. It wants you to add Boeing stock to your portfolio. They're advertising to the demographic that watches Chris Hayes, meaning people who invest in the stock market.

Cleita

(75,480 posts)
47. Really? I can't imagine anyone stupid enough to buy stock from an
Sat Nov 22, 2014, 03:51 PM
Nov 2014

ad on a current events opinion show. When my husband bought stock, he spent months reading the WSJ, Barron's, tracking its history, the people running it and projections where it was going. Then he waited until the market was down before buying, which he got from the ticker tape run on CNBC or whatever it was called back then. Also shouldn't the financial channels be a better venue for running ads if that's their purpose? I myself buy mutual funds and I certainly hope the fund managers aren't buying stock that way.

meaculpa2011

(918 posts)
38. I'm old enough to remember TV commercials for...
Sat Nov 22, 2014, 10:43 AM
Nov 2014

DuPont, Burlington Industries, Dow Chemical and many other corporations that did not market consumer products.

Railroads and container ship companies advertise on TV even though none of us will ever ship thousands of tons of cargo.

I also worked for a major pharmaceutical company more than 30 years ago, before consumer advertising was permitted.

We ran corporate image TV ads.

As for leverage on content, you can make the same claim for any advertiser. If Stewart makes a joke about Fruit Loops will Kellogg's pull their ads?

Cleita

(75,480 posts)
48. That's sort of what I mean.
Sat Nov 22, 2014, 04:08 PM
Nov 2014

When Koch Industries started advertising on The Daily Show, Jon Stewart did a segment on them pointing out all the pollution and other damages their industries did and then sarcastically welcomed them as an advertiser. I haven't seen one of their ads on that show since then. If only the MSNBC hosts had the same courage.

OregonBlue

(7,754 posts)
42. It's all about PR. After getting huge subsidies from the state of Washington, Boeing is now moving
Sat Nov 22, 2014, 01:12 PM
Nov 2014

thousands of jobs to other states. They are really on the shit list in the Northwest and are trying to turn around peoples perceptions of them. It's not working though. Washington is pissed.

Populist_Prole

(5,364 posts)
46. You got it
Sat Nov 22, 2014, 01:56 PM
Nov 2014

They're just trying to look a good american company in the abstract as they become the "virtual manufacturer" they've set out to be.

As others have stated, if some of the more well-heeled and anti-labor TV viewers buy Boeing stock, then so much the better from their point of view.

Cleita

(75,480 posts)
49. Trust me. They aren't going to buy stock from an ad.
Sat Nov 22, 2014, 04:11 PM
Nov 2014

They have teams of lawyers, accountants and stock analysts who vet publicly owned corporations before investing.

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