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TheBlackAdder

(28,205 posts) Thu Sep 24, 2015, 04:31 PM Sep 2015

ABP - Everyone’s Favorite Ad Blocker Is Letting Companies Pay to Get Their Ads Through

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I thought something was up, when ads were still getting through.

"It’s a sad day on the Internet, folks: Adblock Plus, one of the most popular ad-blocking tools around, is reportedly selling out. That’s per a Wall Street Journal story on how there’s “money to be made blocking ads” and “allowing ads to evade ad blockers.” According to the Journal, Eyeo GmbH, the company behind Adblock Plus, has started letting the ads of about 70 companies pass through its filter in exchange for money; that’s some 700 ads in total. What’s more, that number should only grow, as Eyeo “is now reaching out to developers of other ad-blocking tools to cut deals that allow certain ads to pass ads through their filters, too.”

Eyeo tells the Journal that for ads to go through they must comply with its “acceptable ads” policy, which means that they “aren’t too disruptive or intrusive to users.” Adblock Plus expands a little more on its website, noting that “a few very large entities who take part in the Acceptable Ads initiative compensate Eyeo for its service.” Eyeo declined to name specific paying companies on the whitelist, but the Journal reports that the list includes Google, Microsoft, and Taboola. Eyeo, moreover, does not seem to feel that anything about this is compromising its service, writing online that “there is no way to buy a spot on the Acceptable Ads exception list.”

http://www.slate.com/blogs/moneybox/2015/09/24/adblock_plus_is_letting_companies_pay_to_get_their_ads_through_its_tool.html

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9 replies

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ABP - Everyone’s Favorite Ad Blocker Is Letting Companies Pay to Get Their Ads Through (Original Post) TheBlackAdder Sep 2015 OP

I know it was not first, but.....first there was VW, then BMW, now another corporation....liars and Fred Sanders Sep 2015 #1

You can block even these ads by deselecting the "allow non-intrusive advertising" option. Nye Bevan Sep 2015 #2

thanks for that... dhill926 Sep 2015 #5

I switched to uBlock not long ago. Pages load noticeably faster and it works just as well. BuckIA Sep 2015 #3

Goodbye Adblock Plus. I just changed to uBlock, will give it a try. Thanks for posting this! n/t RKP5637 Sep 2015 #4

Me too... Thanks Narraback Sep 2015 #7

K&R!!! n/t RKP5637 Sep 2015 #6

Ghostery Pastiche423 Sep 2015 #8

Fuckers. ublock it is, then. n/t X_Digger Sep 2015 #9

Fred Sanders

(23,946 posts)

1. I know it was not first, but.....first there was VW, then BMW, now another corporation....liars and

Reply to TheBlackAdder (Original post)

Thu Sep 24, 2015, 04:35 PM

Sep 2015

ethics-free profiteers that would make Ivan the Terrible blush in shame.

And the entire corporate structure of virtually unregulated American business is set up in exactly the same way.....to hold profit above all else, and to believe in greed as a virtue.

Where are the calls of Congressional investigations by the GOP...are the Get Hillary hearings filling up the entire Congressional calander?

And - logically extending the obvious- the Get Sanders, Get Biden committees and propganda machines are already being lubricated and made ready for use as needed.

We only got 3 or 4 viable candidates against their starting lineup of 17.

Everyone one of them deserves our support, if not our complete admiration, if you keep the real enemy in the front of your mind and not shoved back near the medualla oblongata.