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Cruz stumbles with evangelical voters
Politico:COLUMBIA, S.C. --South Carolina was supposed to be Ted Cruz’s slingshot, catapulting him through the gauntlet of southern states that vote on Super Tuesday.
Instead, he got skunked.
A disappointing showing in Saturday's primary complicates Cruz’s gameplan for March 1, a day that he has built up as the cornerstone of his primary strategy. It also calls into question his long-held claim that he is the evangelical standard-bearer: Exit polls showed Trump beating him out for evangelical support.
“I don’t think it will end his campaign but it will definitely hurt him,” said Hogan Gidley, a former executive director of the South Carolina Republican Party and past senior adviser to Mike Huckabee. “He’s got money and he’s got a message to go to the South. The problem is he won’t have any momentum. And you can’t underestimate the importance of having momentum because people want to be with a winner.”
Instead, he got skunked.
A disappointing showing in Saturday's primary complicates Cruz’s gameplan for March 1, a day that he has built up as the cornerstone of his primary strategy. It also calls into question his long-held claim that he is the evangelical standard-bearer: Exit polls showed Trump beating him out for evangelical support.
“I don’t think it will end his campaign but it will definitely hurt him,” said Hogan Gidley, a former executive director of the South Carolina Republican Party and past senior adviser to Mike Huckabee. “He’s got money and he’s got a message to go to the South. The problem is he won’t have any momentum. And you can’t underestimate the importance of having momentum because people want to be with a winner.”
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Cruz's prospective losses from winning the ev vote (instead of others). A win-win for him and the world. 
I think it was on 538 where someone pointed out that Cruz's most promising ev states are mostly proportional, not winner take all, while it's the opposite for opponents appealing to other, or more diversified blocks. Thus, if he wins majorities in them all he should still end up way behind in delegates.
