It was only a kiss

Totally missed this:

'Unhate' wins ad gong

Benetton's 'Unhate' campaign spurred global debate and immediate action from the Vatican.
As advertisements, they achieved what they set out to do: grab our attention.

Now, the eyebrow-raising Benetton ads that saw President Barack Obama locking lips with Venezuela's Hugo Chavez have scored one of the industry's highest accolades, winning the Press Grand Prix at Cannes Ad Festival.

In Benetton's signature subversive style, the 'Unhate' campaign drew immediate - and hugely authoritative - condemnation, not least from the Vatican which objected to one image of Pope Benedict XVI in a steamy clinch with a Muslim imam. ...

Within hours of the ads going public last November, Benetton was forced to pull the controversial image of the Pope from the series, apologising and reiterating "that the meaning of this campaign [was] exclusively to combat the culture of hatred in all its forms."

Ad Age reports that it was not only Rome who had misgivings about the images - publications including the International Herald Tribune and the Guardian refused to run the artwork. ...

http://www.smh.com.au/lifestyle/fashion/it-was-only-a-kiss-unhate-wins-ad-gong-20120622-20t56.html