we're just puppets to the globalist pedophile masterminds. You and I, they’re attacking us because we’re public figures.

A former lawyer, Cernovich began blogging about gender dynamics, among other topics, in 2004. A year earlier, he had been charged with raping a woman he knew, but the charge was dropped and a judge instead sentenced him to community service for battery. Ever since, Cernovich, now 39, has preached the gospel of masculinity, teaching readers how to become “a dominant man” through mindset adjustments and bodybuilding. He once tweeted “date rape does not exist” and advised readers, in a blog post about household finance, that “Hot girls are better to rent than buy.”

In his early writings Cernovich focused on anti-feminism, men's empowerment, and how to meet women.[11] The title of Danger and Play came from a quote by Friedrich Nietzsche, "The true man wants two things: danger and play. For that reason he wants woman, as the most dangerous plaything." In 2014, Cernovich promoted Gamergate, the harassment campaign that targeted several women in the video game industry, goading opponents with tweets such as "Who cares about breast cancer and rape? Not me."[7]

In 2015, Cernovich wrote a self-published self-help book, Gorilla Mindset,[21] in which he talked about how women should submit to "dominant alpha males" (he believes "date rape is a liberal fiction" ).[11] He saw Donald Trump as a kindred spirit and began to engage in political commentary.[7]

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Cernovich helped popularize the debunked Pizzagate conspiracy theory[23] through his blog posts and believes that child sex rings run rampant in Washington D.C. He has accused his opponents of being pedophiles on multiple occasions,[24] and in a YouTube video maintained that most people employed by the news media and "every A-list actor" in Hollywood were also pedophiles.[11]

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Cernovich has said he believes in the white genocide conspiracy theory and that he joined the alt-right after realizing that "tolerance only went one way and diversity is code for white genocide".[32]

In November 2017, Cernovich spread a false rumor during the Sutherland Springs church shooting that the shooter was linked to Antifa.[33]

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Cernovich was charged with rape in 2003; he denied the allegations.[26] The charge was reduced to misdemeanor battery, for which he performed community service.[7]

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Cernovich married his first wife as a law student in 2003. Cernovich has said the marriage was "ruined by feminist indoctrination". His wife became an attorney in Silicon Valley and earned millions of dollars from an initial public offering of stock. She filed for divorce in 2011, and Cernovich received what he has described as a "seven-figure sum" in the settlement.

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