Kellogg Agrees to Change Labeling on Kashi Line
Source: NY Times
The Kellogg Company, maker of some of the countrys most familiar breakfast cereal brands, said on Thursday that it had agreed to drop the terms all natural and nothing artificial from some products in its Kashi line as part of a settlement agreement ending a class-action lawsuit.
Plaintiffs in the lawsuit, filed in 2011 in California, said the company used those terms on Kashi products that contained ingredients like pyridoxine hydrochloride, calcium pantothenate and soy oil processed using hexane, a component of gasoline.
Such ingredients occur naturally wheat germ and flaxseed are sources of pyridoxine hydrochloride, for example but food companies, as well as makers of vitamins, often use synthetic versions to control costs and ensure consistent supplies.
We stand behind our advertising and labeling practices, Kris Charles, a Kellogg spokeswoman, said in a statement. We will comply with the terms of the settlement agreement by the end of the year and will continue to ensure our foods meet our high quality and nutrition standards while delivering the great taste people expect.
Read more: http://www.nytimes.com/2014/05/09/business/kellogg-agrees-to-change-labeling-on-kashi-line.html?hp&_r=0
KeepItReal
(7,769 posts)Hexane processed soy oil!?!?
BadgerKid
(4,554 posts)My guess is they add hexane to soy mash to extract as much oil as possible. Then the hexane is evaporated.
KeepItReal
(7,769 posts)Still I don't want no ethanes, hexanes, or polysorbate 80 in my "all natural" snack bar
HuckleB
(35,773 posts)There's a lot of people who don't know much about the actual science of the matter spreading "Ick" memes about foods these days. Some of them, like the ridiculous "Food Babe" are making serious bucks peddling their anti-science fear. It's really sad.
roseBudd
(8,718 posts)causing food prices to go up.
Should chickens suffer for the naturalistic fallacy? We woulod not subject out cats to taurine deficiency for "organic" purity.
http://www.ams.usda.gov/AMSv1.0/getfile?dDocName=STELPRDC5104939
HuckleB
(35,773 posts)roseBudd
(8,718 posts)Tilling requires fuel, and releases sequestered CO2
HuckleB
(35,773 posts)roseBudd
(8,718 posts)I can not accept famine as a solution
Refusing viable technologies based on undue fear is not a valid act, in this day and age.
That's what chickens really want. I laugh when I see "vegetarian fed chickens" or eggs. Everyone who grows up in the country knows that chickens really want bugs. Chickens don't scratch in the soil looking for "meal." Probably way too many chickens to feed them bugs, but different animal-based "meals" would be much better for them than a vegetarian diet.
dixiegrrrrl
(60,010 posts)Wayyyy back before 2005, I remember.
Oh my, they were SO proud of the stuff.
And all of the questions that this "independent" research company asked were very biased towards the product.
But hey...75.00 free bucks for 40 minutes work...fine by me at the time.
HuckleB
(35,773 posts)dixiegrrrrl
(60,010 posts)Craigslist publishes market research jobs.
Yahoo used to pay 100.00 for a 2 hour gig.
One time the guy who wanted to test drive web pages got pissed because I was reading everythnig on the page, kicked me out after 15 minutes, but I still got paid.
IronLionZion
(45,514 posts)I hope Barbara's bakery doesn't have such crap in it. hmmm...or arrowhead mills or alpen. damn it!
HuckleB
(35,773 posts)And they're still good products. No need to fear the modern Internet "ick" crowd. These foods are solid and safe.
Bluenorthwest
(45,319 posts)the way they promote the foods is inaccurate and intended to create an image that is not factual. So you are speaking of things that are outside the topic at hand. The case was not asking 'are these foods solid and safe' it was about the advertising of those foods, not the safety or solidity of the foods.
They make commercials that show them hand harvesting and such. Kashi lays it on thick in terms of natural imagery and verbiage suggesting minimally processed whole foods, direct from the field.
It can be as safe and solid as it wants, you still can't say it cures cancer or that it is made in a way that it is not.
HuckleB
(35,773 posts)The decision was purely political. And the initial responses were the classic fear and ick responses.
And no one ever claimed it could cure cancer, but there are plenty of "natural" scam artists pushing products that claim to cure cancer. The scams are everywhere.
lunasun
(21,646 posts)certified organic...."natural" is a good marketing buzz word that is all
http://www.organicconsumers.org/articles/article_28435.cfm
lunasun
(21,646 posts)dkhbrit
(110 posts)Ethanol is used in gasoline. Where's the uproar over liquor?!
Science will soon be dead in this country.
LanternWaste
(37,748 posts)Does gasoline accurately list ethanol as an ingredient?
Heywood J
(2,515 posts)Look for "ethyl alcohol".