New graphic tobacco warnings hit stores (in Canada)

Source: CBC

New cigarette packages with graphic warning labels — including an image of a dying smoker — are hitting store shelves.

Under federal rules introduced in September, health warning messages must cover 75 per cent of the covers of all cigarette and cigarillo packages — both front and back.

The new images are meant to be informative and disturbing, and encourage smokers to give up their habit.

One of the 16 new labels shows an emaciated Barb Tarbox, the 42-year-old anti-smoking activist who died of lung cancer. Another shows a tongue covered in white cancerous sores.

Read more: http://www.cbc.ca/news/canada/nova-scotia/story/2012/04/10/ns-cigarette-health-warnings.html

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Health Minister Leona Aglukkaq shows an image of lung cancer victim Barb Tarbox. (Pawel Dwulit/Canadian Press)