Warner Bros. Just Gave Dolby Vision the Validation It's Been Waiting For
WOW!
http://www.fool.com/investing/general/2015/01/07/time-warner-just-gave-dolby-vision-the-validation.aspx
By Steve Symington | More Articles | Save For Later
January 7, 2015 | Comments (0)
Listen up Dolby Laboratories (NYSE: DLB ) investors, because your favorite audiophile is officially no longer just that. Now, Dolby is well on its way toward improving your home theater picture, too.
On Monday, Dolby announced a new collaboration with Time Warner's (NYSE: TWX ) Warner Bros. Home Entertainment to advance its Dolby Vision imaging technology. To start, Dolby says, the first slate of Warner Bros. 4K titles "mastered" in the Dolby Vision format will include Edge of Tomorrow, Into the Storm, and The Lego Movie, each of which are scheduled for release in early 2015.
In retrospect, that shouldn't be entirely surprising. When Dolby announced its most recent quarterly results back in October, management also told investors to expect an early 2015 shipping time frame for the first TVs to include Dolby Vision. This is a perfect opportunity, then, for both Dolby and Warner Bros. to immediately showcase what those TVs can do.
Specifically, rather than focusing on ever-higher resolution, Dolby Vision is billed as a complementary technology to Ultra-HD and HD video signals, and aims to improve the images displayed on your TV to more closely simulate how our eyes see them. If you're still having trouble envisioning what that means, take a look at this video from Dolby on the topic:
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Published on Apr 22, 2014
Offering dramatically expanded brightness, contrast, and color gamut, Dolby® Vision technology delivers the most true-to-life viewing experience ever seen on a display. Only Dolby Vision can reveal onscreen the rich detail and vivid colors that we see in nature. Learn more at
http://www.dolby.com.