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Celerity

(43,419 posts)
Tue Apr 2, 2019, 11:13 AM Apr 2019

How This Tiny Dutch Restaurant Is Keeping Wendy's Out of Europe

https://www.thrillist.com/travel/nation/wendys-locations-europe-netherlands-goes-restaurant



Frikandel Speciaal, Bitterballen, and something called “smulrol” are a few favorites on the menu at Wendy’s in the Dutch city of Goes. There are no 4 for 4€ deals, no Baconators or Son of Baconators, no Frostys to dip your fries. There’s not even an adorable, freckle-faced mascot. Instead, it’s the glorious mullet of the chain-smoking man behind the counter, Albert van der Hoek.

This is what Wendy’s looks like in Europe: A hole-in-the-wall chippie run by some brute Dutch sailors with a serious case of stick-it-to-the-man-itis. It’s the reason a certain billion-dollar, red-headed American fast food chain has been kicked off the continent.

From the corner of Koningstraat, a sign advertising the crispy chicken burger, chicken strips, and crispy hot wings stands among pristine cobblestone streets and gabled facades from the Dutch Golden Age. It’s a setting straight out of Amsterdam, except rather than museums, prostitutes, and panicked Brits on ‘shrooms, the town’s lure is a steam train that takes you… right out of the town.

Unlike most European cities, though, the romantic setting in Goes has yet to be infiltrated by commercial taste-buds. There’s no Burger King, no McDonald’s in the shadow of the town’s gothic cathedral De Grote Kerk. Instead of Starbucks, Old World cafes serve up unpronounceable delicacies like ontbijtkoek, or the unfortunately-named pastry “Zeeuwse Bolus.”

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