On this day, May 20, 1873, the patent for blue jeans with copper rivets was issued.
Jacob W. Davis
Jacob Davis ca. 1905
Jacob W. Davis (born
Jacob Youphes) (18311908) was a Latvian-born American tailor who is credited with inventing modern jeans. Growing up in Latvia, he emigrated to the United States as a young man and spent some time in Canada as well. He invented jeans by using sturdy cloth and rivets to strengthen weak points in the seams, and partnered with
Levi Strauss to mass produce them.
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The birth of jeans
In December 1870, Davis was asked by a customer to make a pair of strong working pants for her husband who was a woodcutter. To create suitably robust pants for working, he used duck cloth and reinforced the weak points in the seams and pockets with the copper rivets. Such was the success of these pants that word spread throughout the labourers along the railroad. Davis was making these working pants in duck cotton and, as early as 1871, in denim cotton. Before long, he found he could not keep up with demand.
Patent application
Figure from US Patent No. 139,121
Davis had previously applied for patents for other inventions. Realising the potential value in his reinforced jeans concept, in 1872, he approached Levi Strauss, who was still his supplier of fabric, and asked for his financial backing in the filing of a patent application. Strauss agreed, and on May 20. 1873, US Patent No. 139,121 for "Improvements in fastening pocket openings" was issued in the name of Jacob W. Davis and Levi Strauss and Company. That same year, Davis started sewing a double orange threaded stitched design onto the back pocket of the jeans to distinguish them from those made by his competitors. This trademark feature became Registered U.S. Trade Mark No.1,139,254.
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Levi Strauss
Levi Strauss (/ˈliːvaɪ ˈstraʊs/, born
Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 September 26, 1902) was a German-born businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. began in 1853 in San Francisco, California.
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You knew this was coming.
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