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Related: About this forum"You change the fuel, you change the market..."
How a Carmaker Like Ford Will Spark Changes on the Grids Edge
You change the fuel, you change the market and the customers youre dealing with.
Stephen Lacey
October 23, 2013
Ford, the iconic American car company that pioneered the modern automobile, is also on the cusp of another major technology shift -- this one driven by the connection between the power industry and automobile electrification.
...However, with multiple all-electric and plug-in hybrid models, Ford is attempting to move beyond simple production of automobiles and into a new customer engagement strategy that will change its relationship with technology providers, car owners and utilities.
....But selling cars is only one piece of Ford's strategy. After making the decision to scale up its EV business, the company moved deeper into the power sector.
....The pilot features a partnership with Eaton, Infineon, SunPower, Nest Labs and Whirlpool to connect Ford's C-MAX Energi hybrid with smart appliances, solar production and mobile data about utility rates. The integrated system has been installed at two homes in California and Colorado.
Georgia Tech researchers predicted the platform could reduce energy costs by 60 percent....
You change the fuel, you change the market and the customers youre dealing with.
Stephen Lacey
October 23, 2013
Ford, the iconic American car company that pioneered the modern automobile, is also on the cusp of another major technology shift -- this one driven by the connection between the power industry and automobile electrification.
...However, with multiple all-electric and plug-in hybrid models, Ford is attempting to move beyond simple production of automobiles and into a new customer engagement strategy that will change its relationship with technology providers, car owners and utilities.
....But selling cars is only one piece of Ford's strategy. After making the decision to scale up its EV business, the company moved deeper into the power sector.
....The pilot features a partnership with Eaton, Infineon, SunPower, Nest Labs and Whirlpool to connect Ford's C-MAX Energi hybrid with smart appliances, solar production and mobile data about utility rates. The integrated system has been installed at two homes in California and Colorado.
Georgia Tech researchers predicted the platform could reduce energy costs by 60 percent....
http://www.greentechmedia.com/articles/read/how-a-car-maker-like-ford-will-help-define-the-grid-edge?utm_source=Daily&utm_medium=Headline&utm_campaign=GTMDaily
There are some interesting details at the link.
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"You change the fuel, you change the market..." (Original Post)
kristopher
Oct 2013
OP
Ford defines yet again a paradigm shift. Public utilities best take note and get on board.
libdem4life
Oct 2013
#1
When a technological change is producing more economic winners than losers...
kristopher
Oct 2013
#2
libdem4life
(13,877 posts)1. Ford defines yet again a paradigm shift. Public utilities best take note and get on board.
Henry did it with the assembly line...now into alternative energy field. "Customer engagement"...what a concept.
kristopher
(29,798 posts)2. When a technological change is producing more economic winners than losers...
When a technological change is producing more economic winners than losers there is a corresponding shift in political power and policy. The rollout of renewable generation is accompanied a wide-open field for profitable new opportunities in associated clean energy technologies.
It's a counterbalance to the spiraling down of the traditional business model for utilities, IMO.