Chevron creates its own news outlet for a poor city that it pollutes

http://grist.org/news/chevron-creates-its-own-news-outlet-for-a-poor-city-that-it-pollutes/

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Don’t expect to hear what these folks think in the pages of the Richmond Standard.

***SNIP

The Richmond Standard is a hyperlocal journalism site launched in January with the hallmarks of a typical Patch site (before said service was dumped by AOL): minimally reported stories about local crime, public meetings, and sports, told with the inverted-pyramid style of traditional news writing.

But the Standard is not your typical, well-intentioned but underfunded local reporting initiative; it’s a Chevron propaganda rag that’s run and written by the company’s flacks. The San Francisco Chronicle delves into the ethics of such an initiative:

The idea of the nation’s second-largest oil company funding a local news site harkens back to an era of journalism when business magnates often owned newspapers to promote their personal financial or political agendas. Now that mainstream newspapers are struggling to survive, online news sites are testing ways to fund their operations, said Edward Wasserman, dean of the UC Berkeley Graduate School of Journalism.

But the idea of a company sponsoring news in a community where it operates still poses problems, he said.