Ping to sell limited-edition pink drivers
espn.com / 4-10-12
That pink driver used by Bubba Watson during his Masters victory is going to the market.
Two days after Watson won the Masters on the second extra hole, Ping said it would sell 5,000 limited-edition G20 drivers with the pink shaft and head. The drivers sell for $430, and Ping said it would donate 5 percent to a fundraising campaign called, "Bubba Long in Pink. Driven by Ping."
As part of the campaign, the Phoenix-based company donated $10,000, along with $300 for every drive Watson has hit this year. To date, the campaign has generated $61,600 for charity.
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"Even prior to his win at the Masters, golfers were requesting pink G20s," said John Solheim, chairman and CEO of Ping. "Through word of mouth, social media and phone calls, the interest was extremely high. We want to satisfy that demand while bringing even more visibility to Bubba's goal of raising $1 million."
MORE: http://espn.go.com/golf/masters12/story/_/id/7796618/ping-sell-5000-pink-drivers-bubba-watson-masters-victory