Trump led the GOP field among evangelicals in an NBC poll in January and won with the evangelical vote in the South Carolina primary — this despite the fact that just days before the primary he’d shocked and repulsed a focus group of rank and file South Carolina GOP voters when they were shown a video of Trump dropping an F-bomb at a campaign rally in New Hampshire.

In the video, Trump exhorted New Hampshire voters to reject local companies who move their business overseas. “And you can tell them to go fuck themselves!” Trump shouted to the cheering crowd. (He mouthed the word “fuck” but it was so clear what he said that it was bleeped out to meet broadcast decency standards.

At the focus group, all ten voters physically recoiled when they heard Trump’s foul language. Several of them said they found his behavior to be “disqualifying.”