of his history in the ad, and it just seems like that's a good idea for voters out there still sizing up his candidacy.

I think the longer and more closely they listen to Bernie's message, the greater the likelihood they would support him. He's out there battling for their best interests.

The Establishment Empire has had their air game up for weeks. Millions of dollars spent by HRC on TV ads in IA and NH. Now we'll see even those 20th century polls move in the correct direction, i.e. against the oligarchy.

I'm going to go share it on social media right now!

I'll grant you, politics in the 50's was much better than what came since, but is it feasible to try to resurrect the past, or should we be dealing with the present and looking towards the future?

I'd like to see how this ad campaign evolves. Nostalgia is a good place to start, but we can't stay stuck there.

I think he ought to go into veterans--present-day and past, and what he's done to balance the national debt to the soldiers who gave to the nation their all....that could bring his efforts into the present and then the future, including the end to wars of choice, wars of aggression, wars of empire and corporate profiteering.


and after that--education. Starting with Kent State, and working forward. If you want to bring change, show why!

It says this is who he is, this is who he's always been, this is what he stands for, and this is why thousands and thousands of your fellow Americans love him. And it does mention his work for veterans.

I would think they will play this for awhile in the beginning and scatter it into geographic areas where people need an introduction. Then, when people are more aware of him, they will begin more targeted ads.

(I studied this sort of thing in college, though never worked in the field.)

They must have reading DU!

http://gawker.com/isnt-bernie-sanders-a-little-old-to-trick-or-treat-1739896570

A sampling:

TV time costs money. That ad manages to put the most important things about Bernie in less than 2 minutes. It introduces him as he really is. It flows perfectly. The images are striking and real. It talks to America where we live.

Fabulous job!! I hope the campaign plays it widely and well.

Democratic presidential hopeful Bernie Sanders is taking his efforts up a notch, launching the first TV ad of his campaign. The biographical spot that quickly goes through Sanders’ life and describes him as an “honest leader” is meant to help introduce the senator to voters in Iowa and New Hampshire. The tagline may sound a tad bit familiar though. Sanders promises “a future to believe in,” which certainly doesn’t sound very far from President Obama’s “change we can believe in.”

The campaign will spend more than $2 million broadcasting the ad over the next 10 days, according to CNN. "Thousands of Americans have come out to see Bernie speak and we've seen a great response to his message," said Jeff Weaver, Sanders’ campaign's manager. "This ad marks the next phase of this campaign. We're bringing that message directly to the voters of Iowa and New Hampshire."