Poll Results Are Not Static - As Things Change, Polls Change

So far, Mike Bloomberg has focused most of his advertising in the Super Tuesday states. He has recently expanded that strategically. He's been running a heavy rotation of excellent ads in those Super Tuesday states for about a month. The result? Well, he has gone from 0% to 19% in national polling in that month. That's all from his ads in those states.

Now, he's in the debates, and is expanding his ad buys in states with primaries after March 3. The broadcast news networks are featuring stories about him now. It's almost as if they've just discovered that he's running.

So, people will start seeing him on the news, in his many ads broadcast during the news hours on ABC, NBC, CBS and even Fox's broadcast affiliates. He's getting media attention every time he opens a new campaign office somewhere, and those campaign offices are handing out yard signs like candy. "No, thanks. You don't need to make a donation to get a yard sign."

Polls change all the time. Mike Bloomberg is smart. He knows that. He has engineered his campaign very carefully, and is ramping it up to be a nationwide campaign, instead of just a Super Tuesday campaign. As it expands, you'll see the polls change. His ads are excellent. Each goes after Donald Trump and focuses on an issue that targets the voters he needs. If you haven't seen them, I guarantee you will see them.

Polls change. Watch them change.